Lead Growth Manager

4 Months ago • 5 Years +

Job Summary

Job Description

Kwalee seeks a Lead Growth Manager to define and develop user acquisition strategies for their games. This role involves close collaboration with Product, Creative, and Data Science teams, along with advertising and tech partners, to maximize game and company success. Responsibilities include managing game launches, campaigns, and new ventures; mentoring Growth Managers; coordinating team operations; managing complex projects; analyzing and optimizing ad campaigns; building relationships with partners; managing multiple simultaneous campaigns; monitoring and optimizing monetization; and identifying opportunities to increase revenue and reduce costs. The ideal candidate possesses 5+ years of performance marketing experience in mobile gaming, strong data analysis skills, experience managing large budgets, and proven leadership abilities.

Must have:

5+ years experience in mobile gaming performance marketing
Expertise in data-driven marketing & analytics tools
Experience managing multi-million dollar budgets
Cross-functional team collaboration skills
Strong leadership & mentoring abilities
Proficiency in A/B testing and campaign optimization

Perks:

Group health insurance
20 annual leave days
Unlimited snacks and drinks
Discounted premium gym membership
Cutting-edge equipment
Clear career progression
Seasonal events & regular townhalls
Kwalee merch

8 skills required

8 skills required for this role

Add these skills to join the top 1% applicants for this job

team-management

cross-functional

resource-allocation

resource-planning

quality-control

alphabeta-testing

data-science

google-analytics

Job Details

At Kwalee, we foster an environment where creativity and collaboration come together. Specialising in both the development and publishing of casual and hybrid casual games, we also bring our creative touch to publishing PC & Console titles, ensuring a diverse and exciting gaming portfolio.

By joining our talented team in Bangalore or Leamington Spa, you’ll be part of a space where ideas flow freely, innovation flourishes, and team spirit stays strong. We’ve found that when we’re all together, great things happen. With over 1 billion players already reached, your work will contribute to our shared mission of making the most fun games for the world's players.

Join the team!

As we continue to grow, we are now looking for a Lead Growth Manager to join our Growth team.

As a Lead Growth Manager, you will be responsible for defining and developing the user acquisition strategy for the games you’re accountable for. You will work closely with the Product, Creative, and Data Science teams, as well as advertising and tech partners. Together, you will maximise the commercial success of our games and company.

This is a permanent role based in our Bangalore studio, where our daily in-office collaboration fuels creativity and innovation.

Responsibilities:

Work as part of the Growth team on game launches, campaign sustaining, and new ventures.
Act as a mentor and go-to person within the team, supporting Growth Managers in navigating the UA pipeline.
Coordinate team operations, including launches, team management, and projects.
Manage complex projects requiring multiple stakeholder engagement.
Analyse and optimise ad campaigns to ensure maximum effectiveness.
Build and maintain strong relationships with advertising and tech partners to enhance performance.
Manage multiple simultaneous campaigns for live games.
Monitor and optimise monetisation channels in collaboration with the Monetisation team.
Identify opportunities to reduce costs and increase revenue to maximise profits.

Requirements:

At least 5+ years of hands-on experience in performance marketing, specifically in mobile gaming UA campaigns across multiple channels (Facebook, Google Ads, TikTok, etc.).
Strong understanding of data-driven marketing strategies and experience using analytics tools (Google Analytics, Appsflyer, Adjust) to optimise campaigns and improve ROAS.
Proven ability to manage multi-million-dollar budgets while ensuring profitability, scalability, and efficient resource allocation.
Experience collaborating with cross-functional teams to align marketing efforts with game lifecycle goals.
Strong leadership and mentoring skills, with a track record of developing high-performing teams.
Proficiency in A/B testing, experimentation, and campaign optimisation to enhance user engagement and LTV growth.
Commercial acumen with experience in negotiating partnerships with ad networks and maximising ROI through innovative strategies.
Based in our office in Bangalore with 5 days per week on-site.

Why Kwalee?

We believe in more than just a job—we’re committed to helping you thrive with a fantastic work-life balance and a range of great benefits! With group health insurance and 20 annual leave days, you’ll have plenty of time to recharge. Stay energised throughout the day with unlimited snacks and drinks, and enjoy access to a discounted premium gym membership to keep you feeling your best.

You’ll work with cutting-edge equipment in an environment designed for your success, with clear career progression and endless opportunities for growth. To keep things lively, we host seasonal events, regular townhalls, and share exclusive Kwalee merch—making sure there’s always something exciting to look forward to!

Our Commitment to Diversity & Inclusion

At Kwalee, we take pride in being an equal opportunity employer, where we believe that diversity and inclusion are essential to driving creativity. We are committed to creating a safe, welcoming, and supportive environment where everyone can thrive.

Our culture is built on celebrating the diverse voices of our team members, fueling innovation and strengthening our connection to our players. We are dedicated to advancing equity, diversity, and inclusion across all areas of life, including age, disability, gender identity, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation.

We recognise the importance of self-development, career progression, and well-being in retaining our talented team. At Kwalee, we celebrate individuality and encourage everyone to bring their authentic selves to work.