Lead Product Manager - Engagement

1 Month ago • 4 Years + • Product Management

Job Summary

Job Description

JustPlay seeks a Lead Product Manager to spearhead its engagement product domain within its loyalty platform. This role demands driving player excitement, maximizing engagement, boosting retention, and fostering live-ops across a scaled platform. The successful candidate will blend proven engagement techniques from casual gaming with strategies for real-money rewards, all fueled by ad revenue. Responsibilities include defining the engagement strategy, driving product growth, executing live-ops, fostering player habit creation using behavioral science and gamification, optimizing LTV and key retention metrics, designing and implementing A/B tests, monitoring performance, collaborating with cross-functional teams, and staying abreast of industry trends. The ideal candidate possesses at least 4 years of experience in mobile product retention and engagement, ideally within mobile games or loyalty platforms.
Must have:
  • 4+ years mobile engagement experience
  • Data-driven mindset
  • Strong project management
  • Excellent communication
  • Experience with A/B testing
Perks:
  • Flexible working hours
  • Employee Stock Options
  • Mental health support
  • Training & Development budget
  • 25 vacation days
  • Gympass Gold subscription
  • Deutschland-Ticket
  • Internet contribution
  • Relocation package
  • Free lunch (Berlin office)
  • Dog-friendly environment (Berlin office)

Job Details

Your mission

JustPlay is looking for a passionate Lead Product Manager to build out the engagement product domain for our loyalty platform, driving player excitement by maximizing their engagement, boosting long term retention and fostering live-ops across our scaled platform. What sets this role apart? You’ll have a blue ocean of creative opportunities to merge the most effective engagement techniques from casual gaming with strategies that excel in real-money rewards—powered entirely by ad revenue.

This position offers an opportunity to make a significant impact on the business trajectory of a leading gaming platform in the mobile ecosystem. If you thrive in a dynamic environment and are passionate about creating compelling experiences for players, we’d love to hear from you!

Job responsibilities

  • Own and define the product engagement domain and shape our engagement strategy
  • Drive product growth to enhance player engagement and retention across our rewarded gaming ecosystem
  • Help define and execute the LiveOps strategies for our platform
  • Foster player habit creation by leveraging behavioral science, gamification techniques, and product design principles to build healthy relationship habits and increase usage frequency, driving long-term player value
  • Drive retention metrics by identifying opportunities to improve key retention and engagement metrics while optimizing our LTV
  • Design and implement awesome A/B tests and other experiments to test hypotheses about user behavior. Use data to refine engagement strategies and gather user feedback to iterate and optimize product features
  • Monitor performance and continuously identify opportunities for product and process improvement
  • Collaborate with marketing, analytics, and development teams to align events with campaigns and deliver exceptional player experiences
  • Stay updated on industry trends to keep our platform competitive and innovative

The experience we hope you bring to JustPlay

  • At least 4 years of experience in driving product retention and engagement in the mobile industry, preferably in mobile games, loyalty platforms and other B2C apps.
  • Data-driven mindset with experience designing impactful product engagement strategies
  • Strong project management and analytical skills
  • Excellent English communication skills for clear idea articulation and cross-team collaboration

Our benefits package:

  • Work-Life Balance and Flexibility: Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goers
  • Employee Stock Options: Opportunity to join our Virtual Share Option Program (VSOP) and share in the success of an already profitable company
  • Mental Health Support: Free personal coaching through our partner nilo.health to support our team members to live fulfilled lives at home and at work
  • Training & Development: A competitive personal development budget of up to 2000€/year for training, conferences, workshops, etc., and free language courses with Chatterbug
  • Germany-Based Benefits: 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contribution
  • State-of-the-Art Equipment: Doesn’t matter if you are a MacBook or Windows user; we will provide you with the technical gear you need to succeed
  • A Relocation Package: Includes visa support for those who need it
  • Berlin Office Perks: Ergonomic setup, free daily lunch, and a dog-friendly environment.
  • Engaging and Diverse Work Environment: Join a team of 25+ nationalities, working from 19+ countries around the world

Why us?

  • A spirited, inspiring, international, and enthusiastic team
  • An organization with a high level of trust and sense of belonging among employees, that prioritizes employee quality of life, job satisfaction and professional development
  • An opportunity to be a part of a company that’s breaking with traditional ideas and taking a new approach that’s shattering how the games industry works

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About The Company

JustPlay - based in Berlin - is a mobile entertainment company. We hope to bring fun to millions by building a platform for players to discover amazing content and participate in the success of the games they play.

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