Licensing Manager, Softline

Find a job that lets your imagination run wild!

WildBrain is made up of a team of innovators and creators who bring industry-leading kids’ content and brands to families globally. We inspire imagination, put creativity first, and believe in the power of storytelling. We are constantly connecting the powers of our global team, making WildBrain a collaborative, openminded and passionate environment to work in.

To work at WildBrain means you get to create stories that let imaginations run wild. Join our team today to become part of the story!

About the role

WildBrain CPLG, Korea is looking for a licensing Manager for Softline (Fashion and Accessories) to join our team! Reporting to Commercial Director / Korea Country Manager, you will plan, develop and implement commercial strategies based on your company targets and objectives by supporting and accelerating growth with current and potential clients in Softline. Licensing Managers are expected to add value to the company by demonstrating exceptional sales abilities along with creating an environment of integrity, commitment, and trust.

• Secure new licensees in Softline categories tied to specific revenue goals and annual growth for the domestic business
• Manage day-to-day business including all aspects of Softline related category management financials, contracts (new deals, amendments, and renewals), account management and relationship building, product strategy, category and market analysis, trend forecasting, and data for retail placement
• Oversee new contract negotiations ensuring terms meet the company requirements and overall business objectives.
• Support the brand management on establishing cross-promotional retail activities to ensure strong retail distribution for your licensees.
• Work across multiple brands, building trusted relationships with our licensing partners, licensors as well as all other stakeholders.
• Drive and be part of an entrepreneurial and innovative spirit within the office. Teamwork with product development, finance, legal, and brand & retail team.
• Continuously strive to identify and secure new licensees that have not worked with CPLG.
• Feedback on the progress and outcome of the commercial efforts and supervising contract realization

• Significant demonstrable experience in sales and/or brand management in Fashion industry. Direct licensing experience highly desirable.
• Experience with pitching properties, securing, and negotiating deal points and managing licensees; preferably in the character or entertainment industry
• Outstanding interpersonal and networking skills.
• A keen eye for detail, hands-on approach with a strategic vision.
• An innovative and creative manager/salesperson.
• Entrepreneurial spirit and can communicate at all levels.
• University education is preferred.
• Good verbal and written skills in English preferred.
• Flexible team player with the ability to work collaboratively across the company
• Must be proficient in Microsoft Office programs (Outlook, excel, PowerPoint etc.)
• Travel required.

Hybrid work

Employees work in a hybrid model balancing collaboration in our office and remote work.

What We Offer

Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. 

Our Commitment

Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required.

About WildBrain:  a parent company of Wildbrain CPLG

At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° IP management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands with kids and families around the world. With approximately 13,000 half-hours of filmed entertainment in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Caillou, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.  

Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let's Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered over 1 trillion minutes of watch time. Our television group owns and operates some of Canada’s most-viewed family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.   

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.