Manager - Acquisition (Poker)

2 Days ago • 8 Years +

About the job

Summary_{By Outscal}

Responsibilities:

1. Develop and execute marketing campaigns geared towards customer acquisition for A23

Poker.

2. Analyze campaign level data and come up with insights to grow our customer base at A23

Poker.

3. Collaborate with cross-functional teams including Marketing, Product, Analytics and

Customer Support to implement acquisition campaigns and initiatives.

4. Monitor and evaluate the performance of acquisition programs, and provide

recommendations for optimization.

5. Conduct market research and competitive analysis to identify trends and best practices in

acquisition and loyalty strategies.

6. Work closely with the analytics team to track key metrics and KPIs related to acquisition and

loyalty, and provide regular reports to stakeholders.

7. Develop and maintain strong relationships with key stakeholders and external partners to

support acquisition and loyalty initiatives.

8. Stay up-to-date with industry developments and emerging trends in the online gaming space,

particularly in India.

Qualifications:

1. MBA from Tier 1 institutes with a focus on Marketing, Business Administration, or related

fields.

2. 8+ years of experience in marketing, customer acquisition, or strategy roles, preferably within

the online gaming or e-commerce industry.

3. Strong project management skills with the ability to prioritize tasks and manage multiple

projects simultaneously.

4. Analytical mindset with proficiency in data analysis tools and languages (e.g., SQL, Python, R, Excel).

5. Excellent communication and interpersonal skills, with the ability to effectively collaborate with

cross-functional teams.

6. Proactive and self-motivated with a strong drive for results and continuous improvement.

7. Knowledge of CRM tools and platforms is a plus.

8. Passion for gaming and understanding of the Indian gaming market is highly desirable.

9. Knowledge of Poker as a game is essential for this role.

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About The Company

Head Digital Works

48 Active Jobs

We are one of India's oldest online skill-gaming companies that develop and operate zeal-driven applications for online gaming enthusiasts. With more than 60 million+ users and multiple brand verticals like A23 Rummy, A23 Poker A23 Games and Cricket.com, Head Digital Works has come a long way in the past 17 years. What started from a small garage in 2006 with nothing but a dream - "To become India's leading online gaming portal" has now turned into one of the most profitable start-ups in India that have gone through cycles of angel, venture capital and private equity investments.

We're a diverse group of thinkers and doers who are reimagining what's possible to make it easier for all of us to do what we love in new ways.