Manager, Communications Strategy - PDR

2 Months ago • 6 Years +
Sign up and Unlock PRO benefits for FREE!

About the job

SummaryBy Outscal

Manager, Communications Strategy - PDR at Nintendo, requires 6+ years of experience in social media & PR with strong data analytics and ROI assessment. Hybrid role.

About Nintendo: Nintendo Co., Ltd., headquartered in Kyoto, Japan, has created franchises that have become household names worldwide, including Mario™, Donkey Kong™, The Legend of Zelda™, Metroid™, Pokémon™, Animal Crossing™, Pikmin™ and Splatoon™, through its integrated hardware and software products. Nintendo aims to deliver unique, intuitive entertainment experiences for everyone, manufacturing and marketing video game devices such as the Nintendo Switch™ family of systems, developing and operating applications for smart devices, and collaborating with partners on a range of other entertainment initiatives like visual content and theme parks. Nintendo has sold more than 5.8 billion video games and over 850 million hardware units globally. From the launch of the Nintendo Entertainment System™ more than 30 years ago, through today and into the future, Nintendo’s continuing mission is to create unique entertainment that puts smiles on the faces of people all over the world. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Americas. For more information about Nintendo, please visit the company’s website at https://www.nintendo.com/.

Nintendo is an equal opportunity employer. We offer a welcoming and inclusive environment in service to one another, our products, the diverse consumers we represent, and the communities we call home. We do all of this with kindness, empathy and respect for each other.

DESCRIPTION OF DUTIES:

  • In partnership with NOA Communications team and publishing partners, prepares goals for all third-party communications programs which includes influencer marketing, social media marketing, and public relations.

  • Analyzes gaming industry insights, summarizes insights, and provides project management support to enable marketing insight development and campaign execution.

  • Evaluates results on an ongoing basis, adjusting and innovating to continuously improve ROI.

  • Develops and prepares trend reports to communicate strategic marketing opportunities and propose recommendations to stakeholders ranging from PDR marketing individual contributors and marketing leadership.

  • Reports regularly to leadership on project status and key KPIs.

  • Leads executional team of individual contributors responsible for reviewing and identifying third-party marketing beats to drive engagement on NOA social media channels and with traditional media targets.

  • Supervises daily work and ongoing development of assigned staff, and championing team health and morale.

  • Builds and maintains strong external relationships, working closely with development and publishing partners to align on complimentary strategies and deliver best-in-class work.

  • Builds and maintains strong internal relationships, driving success through regular interaction with stakeholders both locally and at global offices.

  • Collaborates with channel owners across Nintendo of America including social media, public relations, influencer, and editorial teams.

  • Spearheads the development and implementation of tools and processes that optimize team’s ability to deliver on goals effectively and efficiently.

  • Supervises strategic integration of 3rd party titles into the full breadth of Nintendo of America’s communications channels.

  • Sets strategy and prioritization for 3rd party communications calendar.

  • Closely monitors current events within and outside the industry to ensure timely comms management, collaborating closely with key stakeholders to craft proactive and reactive messaging as needed.

  • As needed and upon successful completion of necessary training, represents Nintendo as an official corporate spokesperson.

  • As needed, manages allocated budget, including creation and execution of funding agreements, Action Memos, and invoices.

  • Maintains a considered and expansive understanding of industry trends and best practices.

  • Works with highly confidential information in a fast-paced, high-pressure environment that requires scheduling flexibility during peak seasons.

SUMMARY OF REQUIREMENTS:

  • Minimum Six (6) years of related experience.

  • Two to three (2-3) years of experience as a people manager and team leader.

  • Robust background in data analytics, forecast tracking, and ongoing ROI assessment.

  • Extensive experience in deadline-driven, end-to-end project management, with a focus on social media and public relations.

  • Experience managing and maintaining project budgets.

  • Knowledge of strategic social media and influencer marketing practices.

  • Experience developing and executing social media and influencer marketing programs

  • Experience working with external social media and influencer agencies/vendors

  • In-depth knowledge of marketing tools, channels, and best practices.

  • In-depth knowledge of video games and the gaming industry.

  • Excellent gameplay skills, with ability to eloquently engage audiences while playing.

  • Software proficiencies: Advanced PC skills; emphasis on MS Office, Tableau, Smartsheet, Confluence.

  • Experience with communications insights tools like Netbase/Quid, Sprinklr and/or Metlwater.

  • Manages a team of professional individual contributors and/or supervisors.

  • A valid passport may be required for international travel.

  • Applies understanding of the business and how own area integrates with others to achieve departmental objectives.

  • Undergraduate degree in Communications, Public Relations, Marketing, Journalism, a related field, or equivalent combination of education and experience.

Applicants must be legally eligible to work in the United States to be considered. Visa sponsorship is not available for this role

This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for their division. This position is not open to fully remote status at this time.

This position includes a base salary range of $114,000 - $205,000 annually, potential for a semi-annual discretionary performance bonus, and a comprehensive benefits package that includes medical, dental, vision, 401(k), and paid time off. Please see our Benefits & Perks page for more benefits information.

$114.0K - $205.0K/yr (Outscal est.)
$159.5K/yr avg.
Redmond, Washington, United States

About The Company

Nintendo's mission is to put smiles on the faces of everyone we touch. We do so by creating new surprises for people across the world to enjoy together. We've forged our own path since 1889, when we began making hanafuda playing cards in Kyoto, Japan. Today, we’re fortunate to be able to share our characters, ideas and worlds through the medium of video games and the entertainment industry.


Nintendo of America, established in 1980 and based in Redmond, Washington, is a wholly owned subsidiary of Nintendo Co., Ltd. We are committed to delivering best-in-class products and services to our customers and to investing in the well-being of our employees as part of the global Nintendo family.


For more information about Nintendo please visit www.nintendo.com.

Nieuwegein, Netherlands (On-Site)

Washington, United States (Hybrid)

Washington, United States (Hybrid)

Washington, United States (Hybrid)

California, United States (On-Site)

Washington, United States (Hybrid)

Washington, United States (Hybrid)

California, United States (Hybrid)

Washington, United States (Hybrid)

Washington, United States (Hybrid)

View All Jobs

Similar Jobs

Electronic Arts - Technical Product Manager

Ontario, Canada (Hybrid)

Electronic Arts - Assistant Development Manager

Bucharest, Romania (On-Site)

Wildlife Studios - Product Manager Live Games

State Of São Paulo, Brazil (On-Site)

PlayStation Global - Manager, Machine Learning

England, United Kingdom (Hybrid)

Riot Games - Sr. Manager, Esports Business Development

California, United States (On-Site)

2K - Technical Stage Manager

California, United States (On-Site)

Nexon - Partnerships & Events Manager

California, United States (Hybrid)

Unity - Sr. Growth Partnerships Manager

United States (Remote)

Similar Skill Jobs

Testronic - Video Game Tester

Bucharest, Romania (On-Site)

Electronic Arts - Quality Designer

British Columbia, Canada (On-Site)

Electronic Arts - Assistant Development Manager

Bucharest, Romania (On-Site)

Nexon - Partnerships & Events Manager

California, United States (Hybrid)

Unity - Product Strategy, Professional Services

California, United States (Hybrid)

Just Play GmbH - Reward Economy Lead (all genders)

Berlin, Germany (Hybrid)

Just Play GmbH - Lead Product Designer (all genders)

Berlin, Germany (Hybrid)

Jobs in Redmond, Washington, United States

Blind Squirrel Games - Senior Graphics Engineer

California, United States (Hybrid)

Electronic Arts - Product Management Intern, Live & VIP

Texas, United States (On-Site)

Electronic Arts - Content Designer (Temporary)

Florida, United States (On-Site)

Electronic Arts - Content Designer - Players (Temporary)

Florida, United States (On-Site)

Electronic Arts - AI Engineer II

California, United States (On-Site)

Electronic Arts - Full Stack Engineer

Texas, United States (On-Site)

Electronic Arts - Senior Lighting Artist

Texas, United States (On-Site)

Electronic Arts - Senior Traversal Designer

Washington, United States (On-Site)

2K - Expert Backend Engineer

California, United States (On-Site)

Marketing Jobs

Nexon - Partnerships & Events Manager

California, United States (Hybrid)

PlayStation Global - Sr. Performance Governance Manager

California, United States (Hybrid)

PlayStation Global - Performance Optimization Manager

England, United Kingdom (Hybrid)

OTK media - Campaign Coordinator

Texas, United States (Remote)

OTK media - Campaign Manager

United States (Remote)

VX Media - Digital Marketing Intern

New York, United States (On-Site)

ElevenLabs - Head of Performance Marketing

Lower Silesian Voivodeship, Poland (Remote)

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug