Manager, Originals Marketing

1 Month ago • 6 Years + • Marketing

About the job

Job Description

The Manager, Originals Marketing at Warner Bros. Discovery develops 360 creative marketing campaigns for HBO and Max comedy series, films, animation, and stand-up specials. Responsibilities include overseeing marketing shoots, developing key art and out-of-home materials, producing digital and audio ads, creating social campaigns, and supervising community management. This role requires collaboration with internal and external partners, ensuring creative alignment with campaign goals and maintaining tonal consistency across all touchpoints. The Manager will also supervise 360 marketing shoots with on-screen talent and produce social media content. This role reports to the Sr. Director of Creative, Originals Marketing and requires strong communication and collaboration skills, experience in various creative mediums, and a passion for entertainment.
Must have:
  • 6+ years creative marketing experience
  • Experience in print, A/V, and social media
  • Strong communication & collaboration skills
  • Proficient in PowerPoint & Google Slides
  • Passion for scripted comedies & streaming
  • Develop 360 marketing campaigns
  • Manage external agencies
  • Supervise marketing shoots
Good to have:
  • Adobe Creative Suite experience
Perks:
  • Thoughtfully curated benefits
  • Tools to explore and grow
  • Supportive and celebrated work environment
  • Health insurance
  • Wellness program
  • Life and disability insurance
  • Retirement savings plan
  • Paid holidays and sick time
  • Vacation

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role

The Manager, Originals Marketing will develop 360 creative marketing campaigns that reach a global audience for HBO and Max comedy series, films, animation, and stand-up specials. In this role, the Manager will oversee marketing shoots, develop key art and out-of-home, produce digital display and audio ads, create social campaigns and extra content and supervise community management. The Manager will serve as a key stakeholder in the development A/V, activations, partnerships, podcasts and merchandise. From initial concepting to creative execution, the Creative Manager will collaborate with external agencies and internal partners to develop culture-defining creative. They will ensure all global creative aligns with the campaign strategy and goals, is tonally consistent across all consumer touchpoints, taps into innovation and experimentation, and delivers premium, engaging content for consumers. This role will report to the Sr. Director of Creative, Originals Marketing.

Your Role Accountabilities

▪Develop best-in-class creative marketing materials for HBO & Max Originals campaigns from inception through delivery to achieve business objectives.

▪ Curate creative briefs and manage day-to-day communication with external agencies in the development of key art, out-of-home, digital, social, and community management.

 ▪ Partner closely with cross-functional teams including Strategy, A/V, Brand, Publicity, Product Marketing, Media, Research, Legal, Business Affairs, Post Production, Operations, and more.

▪ Supervise 360 marketing shoots with on-screen talent, including all creative capture for global stakeholders.

 ▪ Produce social capture on-set, at junkets, on red carpets, at activations that will serve the creative, social, editorial, publicity, and brand campaigns.

▪ Manage the execution of all creative for paid media campaigns. ▪ Contribute to a team culture that breaks the mold, fueled by innovation and creativity in a fast-paced environment, with positive and transparent collaboration.

Qualifications & Experience

▪ 6+ years of creative marketing experience at a studio, streamer, or creative agency.

▪ Demonstrate creative excellence and premium quality content creation.

▪ Experience in print, A/V, and social including best practices and unique creative opportunities across platforms.

▪ Possess strong communication skills and a high level of collaboration.

▪ Must have experience creating visual presentations in Microsoft PowerPoint and Google Slides.  Nice-to-have experience in Adobe Creative Suite.

▪ Well-versed in the current entertainment landscape, competitive creative campaigns, and consumer trends.

▪ A sincere love for scripted comedies, streaming entertainment, and storytelling.

 ▪ Must be willing to work in-office in Culver City 3+ days per week.

▪ Bachelor's degree in a related field.

Resume and portfolio are required.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at   along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $80,500.00 - $149,500.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.If you’re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
View Full Job Description
$80.5K - $149.5K/yr (Outscal est.)
$115.0K/yr avg.
Culver City, California, United States

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About The Company

Warner Bros. Discovery, a premier global media and entertainment company, offers audiences the world’s most differentiated and complete portfolio of content, brands and franchises across television, film, streaming and gaming. The new company combines WarnerMedia’s premium entertainment, sports and news assets with Discovery’s leading non-fiction and international entertainment and sports businesses.

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