Market and Competitive Analyst

2 Months ago • 1-3 Years

Job Summary

Job Description

The Market and Competitive Analyst will conduct in-depth market research and competitive analysis to support strategic decision-making. This role involves identifying industry trends, market opportunities, and potential threats, as well as reviewing competitors' positioning and messaging. The analyst will gather and analyze data from various sources to prepare detailed reports and presentations, sharing insights with commercial and product management teams to drive business growth. Collaboration with cross-functional teams, including marketing, sales, product management, customer success, and finance, is crucial.
Must have:
  • Conduct market research to identify trends and opportunities.
  • Analyze competitors' positioning and messaging.
  • Prepare reports and presentations communicating findings.
  • Bachelor's degree in a related field.
  • 1-3 years of experience in market analysis.

Job Details

Company Description

At Intelerad, we believe the path to answers in healthcare should be clear-whether you are waiting for a diagnosis or trying to expedite one. Our medical imaging solutions streamline the flow of information, simplifying complex processes, maximizing efficiencies, and shining a light on the unknown. We empower physicians to get patients the answers they need faster and improve outcomes for everyone. With more accessible imaging, we are getting patients out of the dark.   

Headquartered in Raleigh, NC and Montreal, Intelerad has nearly 800 employees located in offices across four countries. The company empowers nearly 2,000 healthcare organizations around the world with the speed, scalability, and simplicity needed to increase business performance while, most importantly, improving patient outcomes. Intelerad’s modern enterprise solutions have been acknowledged by a Best in KLAS recognition, ranking #1 for PACS Asia/Oceania in the 2021 Best in KLAS: Global Software (Non-US) report

Job Description

We are seeking a Market and Competitive Analyst to join the product marketing team to help us deepen our understanding of and stay ahead of market trends and competitive dynamics. The Market and Competitive Analyst will be responsible for conducting in-depth market research and competitive analysis to support strategic decision-making. This role requires a keen analytical mind, strong research skills, and the ability to synthesize complex information into actionable insights.

Key Responsibilities:

Market Research: 

  • Conduct comprehensive market research to identify industry trends, market opportunities, and potential threats. 
  • Manage relationships and perception of Intelerad with the industry’s key research partners.

Competitive Analysis: 

  • Regularly review competitors’ positioning and messaging.
  • Gather and analyze data from various sources, including publicly available reports, internal data, and interviews. 
  • Conduct win-loss analysis with third-party research partner.

Reporting: 

  • Prepare detailed reports and presentations that communicate findings and recommendations to cross-functional stakeholders.

Collaboration: 

  • Support marketing, sales, and product development initiatives by sharing insights with our commercial teams and product management team.
  • Work closely with cross-functional teams, including marketing, sales, product management, customer success and finance, to ensure alignment and drive business growth.

Qualifications

Qualifications:

  • Bachelor’s degree or equivalent in business, marketing, economics, or related field
  • 1-3 years of experience in market analysis or a similar role.

Skills:

  • Strong analytical and critical thinking skills. Ability to interpret data and present it in a clear, concise, and relevant manner.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Proficient in Microsoft suite, specifically Microsoft PowerPoint

Travel Requirements: 5% travel required

Additional Information

All applicants meeting minimum qualifications will be required to complete a 30 minutes online assessment as part of your candidate application

All your information will be kept confidential according to EEO guidelines.

Intelerad is committed to the principles of equal employment. We are committed to complying with all federal, state and local laws providing equal employment opportunities and all other employment laws and regulations. Applicants, employees and former employees are protected from employment discrimination based on race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age , disability and genetic information (including family medical history). Intelerad is dedicated to the fulfillment of this policy regarding all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment. 

  

Intelerad is committed to ensuring equal employment opportunity for qualified individuals with disabilities. Intelerad uses the Americans with Disabilities Act (“ADA”)as a standard for global recruiting and hiring purposes. This prohibits discrimination against qualified individuals with disabilities. The ADA defines “disability” as a physical or mental impairment that substantially limits one or more of the major life activities of an individual, a record of such impairment, or being regarded as having such an impairment

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