Marketing Business Analyst

• Be a focal point for anything related to new players performance and KPIs across our range of games, strategic planning, user segmentation, tests and growth opportunities identification
• Daily support of ongoing analytical needs of the marketing department managers & teams
• Establish and monitor success metrics that measure and explain the impact of the marketing activities
• Design and initiate new features and reports to monitor & give insights on the marketing activity, using the marketing in-house BI system (for example, LTV, ROI forecasting, automatic rules)
• Run ad-hoc and in-depth analyses of the different Marketing activities and trends
• Support decision making based on data
• Collaborate with the game analysis team and the game studios to monitor and optimize our players experience, maximizing their retention in our games

• B.A/BSc in a highly quantitative field such as mathematics industrial engineering economics statistics or equivalent academic knowledge

• At least 3 years of hands-on data analysis and story-telling experience

• Proven experience with measuring online success and identifying optimization opportunities

• Excellent understanding of online marketing metrics

• High proficiency in SQL with demonstrated experience in querying large complex datasets

• Strong Excel / Google Sheets skills

• Experience with data visualization tools such as Qlik Sense and Looker

• A solid grasp of statistical significance models and tools

• Marketing metrics of user funnel, user acquisition KPI’s

A Workplace Designed for Your Well-Being - Comfortable Environment: Ergonomic chairs and desks to support your health. Beautifully designed spaces that inspire creativity. - On-Site Amenities: Gym, yoga room, and music room for relaxation and rejuvenation. - Delicious Perks: 5-star breakfast to kickstart your day. Freshly made coffee, shakes, and afternoon salads by our in-house barista. - Health & Wellness: Full health insurance coverage for your peace of mind. - Growth Opportunities: Learning and training programs to enhance your personal and professional skills. - Vibrant Culture: Happy hours, team events, and plenty of opportunities to connect with colleagues. Join us and experience a workplace where your well-being, growth, and enjoyment come first!