Marketing Data Analyst (m/w/d)

Axel Springer Corporate Solutions is the agency unit of Europe's leading digital media house. We combine the speed and creativity of an agency with the security and innovative power of a large media company.

With ideas that move, we advance our clients – in external and internal communication, content marketing, and consulting. We help renowned clients like Bosch, BASF, Lufthansa, Deichmann, CLAAS, and many more to reach their target audiences with the right content.

We believe in the future of journalism as a business model and invest in forward-looking technologies. Our five Essentials are the values that connect us and our compass in our commitment to freedom.

What you will move with us:

• Use analysis tools to gain insights into target groups, content, brands, communication channels, and industries – for the development of content strategies and for the ongoing improvement of our projects.
• Work with market media studies (AWA, b4p,...), social listening tools (Talkwalker), Google Analytics etc. to extract, process, and interpret data.
• You develop and maintain reports and dashboards, including automation.
• Process ad-hoc requests for usable data, visualize results, and create recommendations for action.
• Support daily operational business with data, analyses, and insights and coordinate closely with the departments within the Axel Springer Group.

What you bring:

• You have a completed degree with an analytical focus and several years of professional experience in the data or analytics field.
• Your good understanding of data structures and data management, consumer insights, as well as your strong analytical thinking skills, help you in your daily work.
• You have experience in deriving insights and providing recommendations and action plans for communication, marketing, and channel strategies.
• You possess very good knowledge of common business analytics tools (e.g., Google Analytics 360) and ideally knowledge of query, scripting & programming languages used in the data environment (e.g., SQL, Javascript, Python).
• Together with others, you achieve the best results, communicate them clearly, motivate, and inspire your colleagues.
• You have very good German (at least C1) and good English skills (at least B2).

What we offer:

• Diverse health offers for all life situations: From sports courses (Wellhub), to preventive examinations, to professional coaching with renowned partners (PME Family Service).
• Exceptional campus in the heart of Berlin with modern office spaces, co-working space, and Berlin's coolest rooftop terrace.
• Free food offer: in addition to a breakfast snack, there is also a free lunch in one of our employee restaurants.
• Never stop learning! Use our diverse learning content and offers for your personal development.
• Collaboration thrives on direct exchange – we rely on 80% office presence and 20% mobile work.
• A position initially limited to 2 years, full-time or part-time; an extension is sought.

Axel Springer as an employer has a lot to offer: Diverse and integrated print, mobile, and online media offerings with which we reach millions of people daily. Opinionated journalism. A variety of subsidiaries under one roof. A wide range of tasks, from editor to IT specialist.

Questions and answers about the application process

The most frequent questions and answers can be found in our FAQs: career.axelspringer.com/de/faq

To facilitate readability, we limit ourselves to masculine designations in the text. Nevertheless, diversity is an essential part of our corporate culture! We welcome all applications regardless of gender, nationality, ethnic and social origin, religion, worldview, disability, age, and sexual orientation and identity.

Information on the severely disabled representation at Axel Springer can be found here: career.axelspringer.com/de/ksbv

Contact person for this position (Reference number REF2477L) is: Sarah Michalczewska #LI-SM1