SLAY, founded in December 2022, has swiftly made its mark in the mobile world. In 2023, we developed several apps and games that reached the #1 spot in the App Store across 3 continents.
Backed by some of the world's most esteemed investors, including Accel, Kevin Weil, Riccardo Zacconi Scott Belsky, and Ilkka Paananen, SLAY is rapidly growing and reaching millions of users.
Our mission is to create digital life through AI and become the leading company for virtual friends that live, grow and evolve like humans—starting with Pengu. Pengu has become the biggest AI character app with its own IP in the US and Europe.
• Data Analysis and Insights: Enable tactical and strategic decision-making by providing insightful analyses, developing predictive models, and creating dashboards.
• Predictive Analytics: Build and interpret predictive models to forecast Lifetime Value (LTV) and user behavior, optimizing marketing spend and strategies.
• Attribution Modeling: Implement and refine attribution models—including probabilistic and multi-touch models—working with SKAdNetwork (SKAN) data and other privacy-centric attribution methods.
• A/B Testing: Design, analyze, and interpret the results of A/B tests to inform marketing strategies and improve campaign performance.
• Cross-functional Collaboration: Work closely with marketing, user acquisition, and data engineering teams to understand data needs and deliver solutions that drive business objectives.
Experience:
Technical Proficiency:
Predictive Analytics:
Attribution Modeling:
Data Visualization:
Marketing Knowledge:
Analytical Mindset:
Communication Skills:
Adaptability:
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Social gaming company, based in Berlin and Los Angeles.
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