Marketing & Growth Manager - apprenticeship

3 Weeks ago • All levels

Job Summary

Job Description

Reenbow is an EdTech startup developing an AI-powered platform designed to generate engaging educational content and maximize learner engagement. The role involves structuring and leading the acquisition strategy, identifying and managing marketing tools, creating inbound and outbound campaigns, building a clear funnel, and analyzing business KPIs. The role will be responsible for optimizing the company's presence on acquisition channels and implementing B2B acquisition campaigns. It involves close collaboration with the product and sales teams to unify efforts. The role will require proposing growth hacking actions to test new levers.
Must have:
  • Structure marketing and acquisition strategy
  • Identify and manage marketing tools (CRM, automation, analytics, cold emailing, tracking, CMS, etc.)
  • Create inbound and outbound campaigns
  • Build a clear funnel
  • Analyze business KPIs

Job Details

Reenbow est une startup EdTech qui développe une plateforme boostée par l'IA, conçue pour générer du contenu pédagogique engageant et maximiser l'engagement des apprenants. Grâce à l'automatisation, à la personnalisation et à la gamification, nous aidons les centres de formation, les entreprises et les écoles à proposer des expériences d'apprentissage captivantes, efficaces... et mémorables.

Dans le cadre de notre forte croissance, nous cherchons un Responsable Marketing & Growth, capable de prendre en main notre stratégie d'acquisition et d'en devenir le référent. Si tu veux construire, tester, apprendre, itérer et scaler, tu es au bon endroit.

Missions principales


Rattaché(e) directement au CEO et au graphiste, tu participeras activement à la stratégie de visibilité et d'acquisition de Reenbow. Tes missions :
  • Structurer notre stratégie de marketing et d'acquisition dès le départ : définition des priorités, choix des canaux, outils à mettre en place.
  • Identifier, configurer et piloter les outils marketing (CRM, automation, analytics, cold emailing, tracking, CMS, etc.).
  • Créer des campagnes inbound et outbound (SEO, SEA, email, LinkedIn, contenu, A/B tests...).
  • Construire un funnel clair : attirer, convertir, nourrir, fidéliser.
  • Suivre et analyser les KPIs business (CPL, CAC, taux de conversion, rétention...).
  • Être en lien direct avec l'équipe produit et commerciale pour unifier les efforts.
  • Optimiser notre présence sur les canaux d'acquisition : SEO, emailing, campagnes LinkedIn / Google.
  • Mettre en place des campagnes d'acquisition B2B (cold emailing, retargeting, ABM...).
  • Proposer des actions de growth hacking pour tester de nouveaux leviers.

Similar Jobs

Sportskeeda - Content Writer - WWE

Sportskeeda

(Remote)
2 Weeks ago
Critical mass - Content Author Lead

Critical mass

San Jose, California, United States (On-Site)
2 Weeks ago
ancient 8 - Market Research Project Manager (Field Operator)

ancient 8

Hoa Binh, Vietnam (On-Site)
3 Weeks ago
Canva - Arabic Language Manager, Egypt

Canva

Cairo, Cairo Governorate, Egypt (Remote)
1 Month ago
Contentstack - Senior Engineer I - QA

Contentstack

Virar, Maharashtra, India (Hybrid)
1 Week ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Truecaller - Growth Manager

Truecaller

Bengaluru, Karnataka, India (On-Site)
1 Week ago
Turbulent - Bilingual Web Content Manager

Turbulent

Montréal, Québec, Canada (On-Site)
3 Weeks ago
GT - Marketing Analytics Manager

GT

Paris, Île-de-France, France (Remote)
1 Month ago
In mobi - Manager - Research & Thought Leadership

In mobi

New Delhi, Delhi, India (On-Site)
2 Weeks ago
WebFX - Digital Marketing Lead (SEO/PPC) (Remote - Philippines)

WebFX

Philippines (Remote)
7 Months ago
The EW. Scripps Company - Account Executive

The EW. Scripps Company

Indianapolis, Indiana, United States (Hybrid)
2 Weeks ago
Canva - B2B SEO Lead

Canva

Los Angeles, California, United States (Remote)
2 Months ago
InMobiInMobi - Lead - Growth

InMobiInMobi

Bengaluru, Karnataka, India (On-Site)
2 Months ago
Google - Data and Measurement Account Manager

Google

Dublin, County Dublin, Ireland (On-Site)
3 Weeks ago
USE Insider - Sales Manager - Indonesia

USE Insider

Jakarta, Jakarta, Indonesia (Hybrid)
7 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Paris, Île-de-France, France

Assystems - Ingénieur Sûreté/Sécurité Nucléaire H/F

Assystems

Marseille, Provence-Alpes-Côte D'Azur, France (On-Site)
6 Months ago
Thales - Cloud Builder

Thales

Vélizy-Villacoublay, Île-de-France, France (On-Site)
1 Week ago
Ansys - Senior Backend R&D Engineer

Ansys

Montigny-le-Bretonneux, Île-de-France, France (On-Site)
3 Weeks ago
Ubisoft - Senior Real-time Cinematic FX Artist

Ubisoft

Montpellier, Occitanie, France (On-Site)
1 Month ago
Ubisoft - Senior 3D Programmer (M/W/NB) – MMORPG

Ubisoft

Saint-Mandé, Île-de-France, France (Hybrid)
1 Month ago
Dassault Systèmes - Java Software Engineer

Dassault Systèmes

Vélizy-Villacoublay, Île-de-France, France (On-Site)
3 Years ago
Ubisoft - Senior Gameplay Programmer

Ubisoft

Saint-Mandé, Île-de-France, France (Hybrid)
1 Month ago
Voodoo - Senior Data Analyst

Voodoo

Paris, Île-de-France, France (Hybrid)
1 Month ago
Tesla - Delivery Manager

Tesla

Quincieux, Auvergne-Rhône-Alpes, France (On-Site)
3 Months ago
PwC - Manager audit financier | Asset Management | CDI | H/F

PwC

Neuilly-sur-Seine, Île-de-France, France (On-Site)
7 Months ago

Get notifed when new similar jobs are uploaded

Similar Category Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

About The Company

Reenbow est une startup spécialisé dans la gamification pédagogique. Nous développons divers projets de la réalité virtuelle, une platforme LMS boosté l'IA et des jeux en 2d.

Paris, Île-de-France, France (On-Site)

Paris, Île-de-France, France (On-Site)

Paris, Île-de-France, France (On-Site)

Paris, Île-de-France, France (On-Site)

Paris, Île-de-France, France (On-Site)

Paris, Île-de-France, France (On-Site)

Paris, Île-de-France, France (On-Site)

View All Jobs

Get notified when new jobs are added by Reenbow

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug