Marketing Manager

Line of Service

Internal Firm Services

Industry/Sector

Not Applicable

Specialism

IFS - Clients & Markets

Management Level

Manager

Job Description & Summary

We are looking for a commercial and collaborative Marketing Campaign Manager who will work closely with our partners and across teams within our business to develop and excellently execute marketing and communications campaigns aligned to the marketing and business strategy to enhance our brand and generate leads in relation to AI, strategic alliances and emerging technologies.

There are two key elements to this role:
(i) work collaboratively with the Marketing Campaign Lead and the business to develop plans for marketing activity to deliver against both commercial and brand objectives

(ii) collaborate with team members across Clients and Markets to successfully develop and execute best in category integrated marketing and communications campaigns.

The role requires a marketing professional with the ability to develop and deliver multi- channel campaigns concurrently across a variety of industries or audiences in order to drive consideration for service purchase.

Purpose-led work you’ll be part of

As a Manager, you’ll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. Responsibilities include but are not limited to:  

 

Strategy and planning

• Work with the Marketing Campaign Lead and the Head of Marketing to build and execute marketing activity plans that will support the firm’s objective of being the leading professional services firm in Ireland with a specific focus on key areas for growth.

• Working collaboratively with partners or other members of the business to set clear measurable objectives and designing marketing campaign plans to efficiently and effectively deliver against targets.

• Measure, monitor & share relevant marketing planning & performance data with key stakeholders and refine activities using learnings.

Delivering best in class execution

• Working collaboratively with the wider Clients and Markets team (content, social media, design,sponsorship, events, sponsorships, research, client feedback, and CRM and business development), Strategic Communications team (media relations and internal communications) and where appropriate third party agency partners, the role-holder will have primary responsibility for developing integrated campaigns to drive commercial targets for business units, support engagement with clients and enhance the brand, particularly in relation to technology and AI.

• With a strong background in campaign management, the role-holder will ensure that activities across the team are delivered according to the brief on budget within agreed SLAs. 

Partnering with the business

• Challenge and influence business leaders to develop marketing propositions, best in class thought leadership and increase the effectiveness of our marketing activity.

• Act as an ambassador for Clients and Markets in the firm and a deputy for the Marketing Campaign Lead (where appropriate).

 

Experiences and skills 

• Relevant third level qualification in Business/ Marketing.

• Minimum 5 years’ experience in a campaign specific role / within a campaign team, ideally within a large corporate organisation. Experience of working in the technology or telecommunications sector would be preferred.

Proven track record and demonstrable experience of: 

• Commercial achievement in proactively managing complex integrated marketing campaigns across multiple channels (events, advertising, digital, social & internal communications) within tight timeframes without compromising on quality

• Manage concurrent programmes of work, maintaining quality of deliverables within challenging environments

• Drive high standards of deliverables and execution with a relentless focus on delivering results

• Work flexibly and adjust easily to changing business needs

• Working with external advertising and design agencies to develop and produce online and offline communications collateral.

• Experience of working with Salesforce and Marketing Cloud would be an advantage though is not required. 

Skills:

The candidate will display as many of the following skills as possible:

• Excellent understanding of all aspects of marketing.

• Strong commercial and strategic skills.

• Proactive and impact focused

• Extremely capable of managing multiple projects and large programmes involving multiple subject matter experts (third parties, design, web developers, content experts, marketing automation experts and event managers) to consistently deliver to tight deadlines.

• A natural communicator with the ability to forge strong relationships and influence and/or challenge stakeholders to win support to deliver the most effective work possible.

• Strong attention to detail and a passion for high quality work.

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required:

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Optional Skills

Accepting Feedback, Accepting Feedback, Active Listening, Advertising, Analytical Thinking, Brand Activation, Brand Activation Planning, Brand Architecture, Brand Management, Brand Marketing, Brand Storytelling, Brand Strategy, Business Communications, Business Writing, Coaching and Feedback, Communication, Competitive Analysis, Content Development, Corporate Media, Creativity, Digital Merchandising, Embracing Change, Emotional Regulation, Empathy, External Communications {+ 20 more}

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Not Specified

Available for Work Visa Sponsorship?

No

Government Clearance Required?

No

Job Posting End Date