Marketing Manager, Japan

2 Months ago • 2-3 Years • Marketing

Job Summary

Job Description

As a Marketing Manager in Japan, you'll leverage your planning, organizational, and execution skills to drive profitable growth. Collaborating with global teams, agency partners, and trade show producers, you'll own campaigns, reporting to the APAC Regional Marketing Manager. Responsibilities include executing localized B2B marketing campaigns, managing marketing projects across commerce and funding products, planning and executing trade shows, managing external partners, organizing public speaking opportunities, collaborating with business development teams, and contributing to marketing strategy. You'll work with the digital marketing team on paid advertising, social media, content distribution, and more. This role is based in Tokyo and requires fluent Japanese and English.
Must have:
  • 2-3 years professional experience
  • Bachelors degree in relevant field
  • Trade show and B2B event experience
  • Experience with digital media agencies
  • Fluent in Japanese and English
Good to have:
  • Strong data analysis skills
  • Experience with global companies
  • Public speaking experience at trade shows
  • Video game industry experience
  • Korean fluency
Perks:
  • Opportunity to work with a fast-growing global brand
  • Competitive salary and performance-based incentives
  • Flexible work environment
  • Collaborative and innovative team culture
  • Career growth opportunities

Job Details

As a Marketing Manager, you will use your planning, organization and execution skills to help the company profitably grow in Japan. 
We are looking for a trustworthy, self-driven, motivated and accountable individual to support the marketing efforts of the team based in the Asia-Pacific Region while collaborating and integrating within the global strategy. 

When working within a team-based environment, you will have the opportunity to work with team members from different disciplines from around the world, agency partners and trade show producers. 

You will  take ownership of campaigns, with direct supervision from the Regional Marketing Manager for APAC (based in Kuala Lumpur, Malaysia), and work alongside the regional Business Development Team in Japan, Experiential and the Digital, Creative and Product Marketing teams in a group effort to execute Xsolla the overall global marketing strategy.

This role is based in Tokyo, Japan. 

RESPONSIBILITIES:

    • Work within the global marketing organization to deliver, execute and measure localized B2B marketing campaigns and initiatives aimed at acquiring new gaming leads and partners in Japan.
    • Create, manage, execute, measure and report on marketing projects and initiatives across the responsible Commerce and Funding products, solutions and services.
    • Work with the events team to plan, secure, contract, execute and deliver small, medium, digital and offline trade shows taking place within your region. 
    • Manage the day-to-day interaction of external partners on behalf of the company within your region, including but not limited to: digital media planning agency, public relations contracted agency, and trade show production companies. 
    • Organize and plan public speaking opportunities for Xsolla experts and/or participate as a speaker themselves at regional video game industry events.
    • Collaborate with regional business development teams to generate unique content aimed at onboarding new leads, securing meetings and help integrating products and solutions efficiently.
    • Contribute to the efficiency of the marketing team by sharing new ideas and approaches for meeting our marketing objectives. 
    • Work with the digital marketing team to execute and deliver paid advertising, organic/paid social media, content distribution, influencer, webinar, virtual content, video content, blogs, ebooks and other marketing campaign collateral and materials. 

REQUIREMENTS:

    • 2-3 years professional experience - agency, brand, technology, or related background 
    • Bachelor degree in Marketing, Business Administration, Communications, or related field
    • Demonstrated experience in creating and developing trade show and branded B2B experiential marketing events
    • Experience working with or for digital media agencies, trade show producers, and public relations agencies
    • Fluent in Japanese and English

    • Preferred
    • Strong data analysis and measurement skills  
    • Experience working with/within global companies
    • Organizing and managing public speaking events at regional trade shows and public events
    • 2-3 years of experience and knowledge of working in the video game development and publishing industry
    • Fluent in Korean
Why Join Us?
Opportunity to work with a fast-growing global brand.
Competitive salary and performance-based incentives.
Flexible work environment (remote, hybrid, or in-office options).
Collaborative and innovative team culture.
Career growth opportunities in a dynamic and expanding market.

If you’re passionate about influencer marketing and gaming, and want to make an impact in the Japan region, we’d love to hear from you! Apply now and be part of our journey.

Similar Jobs

Better ME - Growth Product Manager (Web)

Better ME

Kyiv, Kyiv City, Ukraine (On-Site)
3 Weeks ago
PwC - Consultant expérimenté Master Data Management | CDI | H/F

PwC

Neuilly-sur-Seine, Île-de-France, France (On-Site)
8 Months ago
Google - Hardware Test Engineer

Google

Sunnyvale, California, United States (On-Site)
1 Month ago
WRI - Intern- Air Quality, Sustainable Cities

WRI

Mumbai, Maharashtra, India (On-Site)
1 Month ago
Playrix - Data QA Engineer

Playrix

Georgia (Remote)
7 Months ago
Assystems - PMO - Ingénieur Gestion de Projets H/F

Assystems

Bourges, Centre-Val De Loire, France (On-Site)
7 Months ago
Google - Search Solutions Expert

Google

São Paulo, State Of São Paulo, Brazil (On-Site)
1 Month ago
Assystems - Ingénieur d’études Contrôle-commande Contrôle Radioprotection H/F

Assystems

Cherbourg-en-Cotentin, Normandy, France (On-Site)
7 Months ago
WebFX - Jr. Digital Communications Account Manager -Fort Myers, FL

WebFX

Fort Myers, Florida, United States (On-Site)
7 Months ago
PwC - Consultor SAP - Función Financiera

PwC

Madrid, Community Of Madrid, Spain (On-Site)
7 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Rocket studio - Data Analyst (Leader)

Rocket studio

Hanoi, Vietnam (On-Site)
2 Weeks ago
Social Discovery Group - Product manager (Premium products)

Social Discovery Group

Thailand (Remote)
6 Months ago
Capgemini - PMO

Capgemini

Pune, Maharashtra, India (On-Site)
3 Weeks ago
Ubisoft - Senior VFX Artist - Cinematics - (M/F/NB)

Ubisoft

Montpellier, Occitanie, France (On-Site)
6 Months ago
Google - Software Engineer III, Infrastructure, Google Cloud Platforms

Google

Kirkland, Washington, United States (On-Site)
7 Months ago
Codeway - Marketing Specialist (Web)

Codeway

İstanbul, Türkiye (On-Site)
2 Months ago
Perplexity AI - Data Scientist - Growth Marketing

Perplexity AI

San Francisco, California, United States (Hybrid)
2 Weeks ago
Scientific Games  - Electrotechnician

Scientific Games

Montreal, Quebec, Canada (On-Site)
3 Months ago
social point  - Principal Data Analyst

social point

Barcelona, Catalonia, Spain (On-Site)
2 Weeks ago
Philips - APAC Private Equity Key Account Manager

Philips

Singapore (On-Site)
1 Year ago

Get notifed when new similar jobs are uploaded

Jobs in Tokyo, Japan

Netflix - Senior Measurement Partner, Japan

Netflix

Tokyo, Japan (On-Site)
1 Month ago
Kojima - Game Designer

Kojima

Minato City, Tokyo, Japan (On-Site)
1 Month ago
Sony Interactive Entertainment - System Software Development Engineer (PlayStation Hypervisor)

Sony Interactive Entertainment

Tokyo, Japan (On-Site)
3 Months ago
UNSEEN  Inc  - Senior Producer

UNSEEN Inc

Tokyo, Tokyo, Japan (On-Site)
3 Years ago
Tencent - Tencent Cloud Network Product Architect

Tencent

Tokyo, Japan (On-Site)
2 Months ago
Wind River - Member of Technical Staff - Technical Support

Wind River

Tokyo, Japan (On-Site)
1 Month ago
Kojima Productions - Animator

Kojima Productions

Tokyo, Japan (On-Site)
6 Months ago
Wizcorp - Senior Technical Artist

Wizcorp

Tokyo, Japan (Remote)
2 Years ago
Game Freak - R&D Programmer: Battle System [Junior Class]

Game Freak

Chiyoda City, Tokyo, Japan (On-Site)
2 Weeks ago
Game Freak - Project Manager (Contract)

Game Freak

Chiyoda City, Tokyo, Japan (On-Site)
2 Weeks ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Crazy games  - VP of Marketing

Crazy games

Leuven, Flanders, Belgium (Remote)
2 Months ago
Assystems - Chargé(e) de Gestion des Matières Nucléaires (GMN) H/F

Assystems

Pierrelatte, Auvergne-Rhône-Alpes, France (On-Site)
7 Months ago
Socialpoint - Senior Producer - Marketing Analytics

Socialpoint

Barcelona, Catalonia, Spain (Hybrid)
1 Month ago
Google - Senior Account Manager, Large Customer Sales

Google

San Francisco, California, United States (On-Site)
1 Month ago
WebFX - Digital Media - Account Manager

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
7 Months ago
Inwave - Mobile Game Digital Marketing Specialist

Inwave

(On-Site)
1 Month ago
USE Insider - Technical Support Specialist - English Speaker (Hybrid)

USE Insider

Istanbul, İstanbul, Türkiye (On-Site)
7 Months ago
Tencent - Senior Global Marketing & Campaign Manager, PC Console Games

Tencent

London, England, United Kingdom (On-Site)
3 Months ago
Avalanche Studios Group - Brand Marketing Director - The Hunter, Call of the Wild Franchise

Avalanche Studios Group

Stockholm, Stockholm County, Sweden (Hybrid)
1 Month ago
ByteDance - Marketing Intern, BytePlus - 2025 Start

ByteDance

Singapore (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

About The Company

Beijing, China (On-Site)

Los Angeles, California, United States (Hybrid)

Los Angeles, California, United States (Hybrid)

Baku, Azerbaijan (Hybrid)

Baku, Azerbaijan (Hybrid)

Tokyo, Japan (On-Site)

Beijing, China (On-Site)

Berlin, Berlin, Germany (Hybrid)

Berlin, Berlin, Germany (On-Site)

View All Jobs

Get notified when new jobs are added by Xsolla

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug