Marketing Manager LATAM

4 Months ago • All levels • Marketing

Job Summary

Job Description

The Marketing Manager LATAM will execute the marketing strategy for Evolution Group brands in Latin America, aligning efforts with overall marketing, sales, and business strategies. Responsibilities include developing and delivering marketing projects to support products and strengthen market position, overseeing marketing process optimization, and collaborating with the Global Marketing and Latin American Commercial teams. This role requires creating sales materials, managing marketing assets, planning event presence, acting as a copywriter and translator, ensuring compliance, managing budgets, and conducting market intelligence.
Must have:
  • Execute marketing strategy for Live Casino and Slots in LATAM
  • Collaborate with commercial team to develop sales materials
  • Manage marketing assets and ensure content availability
  • Plan and execute presence at industry events
  • Act as copywriter and translator for marketing materials
  • Ensure compliance with marketing regulations
  • Manage multiple projects and adhere to deadlines
  • Conduct market intelligence on competition
Good to have:
  • Brazilian Portuguese language skills
Perks:
  • Professional growth in a global company
  • Friendly and fun team environment

Job Details

Company Description

Evolution is a world-leading innovator in product development and advanced IT solutions for online casinos.

We are a multinational B2B product and service provider with an extensive track record of number 1s and are always looking for great people to help us create the next big product hit. Founded in 2006, we’ve grown to a diverse group of 20,000 people guided by our values: ALIVE, do RIGHT, and work TOGETHER. Our teams create our product concepts, develop the software, integrate the product with the operators’ interface, and deliver both the technical solutions and the staff required for the operators to offer online slots and live casino 24/7/365 on mobile, tablet, or desktop. We also build our studios and interiors.

Evolution AB (publ) is listed on Nasdaq Nordic with a MCAP of over EUR 24B.

Job Description

The Marketing Manager Latin America role will be responsible for executing the marketing strategy for the Evolution Group brands in Latin America and aligning the efforts with overall marketing, sales and business strategies. The role will be responsible for developing and delivering Marketing projects aimed to support our products and reinforce or establish our position in the local gaming industry, as well as overseeing continual review and optimisation of Marketing processes and deliverables, always aiming to increase the quality of output and ensure that the Evolution Group stands out as the leader in the industry. The role will work closely with the Global Marketing team, as well as the Commercial team in Latin America.

Main Responsibilities:

  • Execute the marketing strategy and delivery for Live Casino and Slots in Latin America, including game asset and product launch plans, as well as product marketing messaging that differentiates our products from others in the market.
  • Communicate and strategize with the LatAm commercial team to develop sales materials that facilitate and enhance the selling process.
  • Be the central point of contact for Commercial LatAm and foster a strong relationship with them to help meet business goals.
  • Provide internal marketing support to sales, product and others through the creation of presentations, emails, content, literature and more.
  • Responsible for the Latin American product marketing assets and ensuring our customers have a full bank of content, while ensuring adherence to Global marketing standards and sign offs.
  • Liaise with our global shoot organisation team and ensuring Latin American tables are included in the shoot schedule with continual review of the results of the shoots.
  • Plan and execute Evolution’s presence at industry events and sponsorships following the guidance of the Marketing Events Manager, and being on the ground at events in Latin America when required.
  • Act as a copywriter for PR, editorial and product marketing materials. Translate and localise game content, product marketing and other sales materials.
  • Adapt and proofread of all types of marketing content to the Latin American market (brochures, product marketing materials etc.).
  • Understand all compliance/regulations related to marketing advertising to be incorporated into the marketing plans.
  • Ensure that all projects remain within budget and create budget proposals for future projects.
  • Manage multiple projects, with the ability to switch from one to the other seamlessly.
  • Market intelligence - be the expert on the competition - how they position their products, the campaigns they are running and their product capabilities and incorporate into Latin American marketing plan.
  • Manage, advise on and deliver marketing requests from stakeholders, foster a strong relationship with internal stakeholders, third parties, agencies and other partners where necessary.

Qualifications

  • Previous experience in a similar marketing role in a B2B environment.
  • Excellent English language skills.
  • Marketing / Business degree.
  • Strong copywriting skills.
  • Demonstrable creative outlook.
  • Excellent communication skills.
  • Superior attention to detail.
  • Ability to multi-task and adhere to deadlines.
  • Self-motivation, enthusiasm and initiative.
  • Brazilian Portuguese language skills will be advantageous.

Additional Information

We offer:

  • Possibility to learn the job and grow professionally in the fast developing and successful global company.
  • Professional, friendly, and fun team of self-driven individuals.

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About The Company

Evolution is the world’s leading provider of video-streamed Live Casino solutions, delivering world-class, ‘as real as it gets’ live dealer gaming to our licensees, which include many of the world’s best-known gaming brands. We broadcast 24/7/365 in more than 15 languages from our broadcasting studios. At the core of our floor operations are our Game Presenters and Game Hosts, who lead the game in front of the camera and our Shufflers, who prepare the cards. It goes without saying that we also provide world-class career opportunities for talented individuals and as such have attracted the best local and international talent which has been a big part of our overwhelming success.

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