Marketing Manager, Male Grooming

3 Months ago • 5 Years + • Marketing

Job Summary

Job Description

The Marketing Manager for Male Grooming will craft and lead go-to-market plans, optimize product positioning, and launch new product categories. They will be responsible for the B2C marketing activation plan, managing the marketing budget, and cultivating relationships with local and global teams. The role involves driving consumer insights-driven activations across all touchpoints in the consumer decision journey and managing the top and bottom line category results. This position also requires a strategic mindset, strong project management skills, and collaboration with various teams including Digital marketing, PR, E-commerce, Sales, and Finance. This role will also contribute to building a high growth business that will improve the lives of millions of men in China.
Must have:
  • 5+ years experience in marketing management and/or business development
  • Experience in e-commerce principles and tactics
  • Bachelor’s degree in a business-related field
Perks:
  • A professional but fun workplace
  • A healthy work-life balance environment

Job Details

Job Title

Marketing Manager, Male Grooming

Job Description

In this role, you have the opportunity to

  • Build a high growth business that will help improve the lives of millions of men in China, while advancing Philips digital transformation journey as a global leader in Health Technology;

You are responsible for

  • Crafting and leading the delivery of locally relevant go-to-market plans, making sure that optimal positioning of the product portfolio is established and continuously looks for opportunities to optimize customers and consumers;
  • Launching an original product category into new channels, ensuring that buy-in and contributions are secured from relevant internal and external stakeholders
  • Building and managing an innovative product portfolio, which includes ownership of the market introduction process for the category
  • Leading execution of China B2C marketing activation plan, ensuring consumer insights-driven activations across all touchpoints in the consumer decision journey
  • Managing the marketing budget, and being accountable for the top and bottom line category results
  • Cultivating dynamic relationships with local sales, marketing and functional teams and the global category team, as the primary local contact for the High-end shaver category

You are a part of

You will report to the Male Grooming Director  and collaborate with many other teams including Digital marketing, PR, E-commerce, Sales, Finance etc.,.

To succeed in this role, you should have the following skills and experience

  • A Bachelor’s degree (Business-related degree preferred)
  • Minimum of 5 years’ experience in marketing management and/or business development in the FMCG industry, including P&L management for a business category
  • Knowledge and experience in e-commerce principles and tactics
  • Ability to think from a broad Business Perspective and strategically and out-of-the box, team player, planning & organizational skills, executor, accurate, stress resistant, creative, entrepreneur focused on growth
  • Evidence of strong project management skills
  • Fluency in written/spoken English and Mandarin;

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

  • A professional but fun workplace, A healthy work-life balance environment;
  • An energetic, genuine, inventive, supportive and dynamic team atmosphere;

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

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About The Company

At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health.Together, we deliver better care for more people because we believe that every human matters.

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