Marketing Performance Manager

3 Months ago • 3-5 Years • Data Analyst • $105,990 PA - $176,649 PA

Job Summary

Job Description

The Marketing Performance Manager at Epic Games will leverage data to drive change in paid media campaigns. Responsibilities include extracting data from multiple sources, conducting hypothesis testing and complex experiments, applying statistical methods (regression, multivariate analysis), building core reporting suites for campaign optimization, writing efficient code for data pipelines, and translating complex data into understandable communication for both technical and non-technical audiences. The role requires strong analytical skills, experience with experimentation, and excellent communication abilities. This position is crucial for optimizing the performance of paid media campaigns across various products, contributing significantly to user engagement.
Must have:
  • 3+ years analytics experience
  • 2+ years advanced SQL
  • Statistical methods expertise
  • Data visualization & reporting
  • Excellent communication skills
  • Problem-solving & critical reasoning
Good to have:
  • Python, Scala, or R
  • Marketing analytics experience
  • Experimentation setup & measurement

Job Details

WHAT MAKES US EPIC?

At the core of Epic’s success are talented, passionate people. Epic prides itself on creating a collaborative, welcoming, and creative environment. Whether it’s building award-winning games or crafting engine technology that enables others to make visually stunning interactive experiences, we’re always innovating.

Being Epic means being a part of a team that continually strives to do right by our community and users. We’re constantly innovating to raise the bar of engine and game development.

MARKETING

What We Do

We deliver the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.

What You'll Do

Do you love data and how data can inspire and drive change? Epic Games is looking for a Marketing Performance Manager. In this role you will turn millions of rows of data into actionable insights, build scalable reporting and help the Paid Media team activate and optimize their campaigns to engage users across our different products.

In this role, you will

  • Extract data from multiple data sources and systems, combining them into cleaned datasets for analytics, modeling and insight generation
  • Conduct hypothesis testing and design complex experiments to help the paid media team understand the value of their ad buys and how to improve performance
  • Apply statistical methods such as linear and non-linear regression, multivariate analysis to interpret results
  • Help define and build easily digestible core reporting suites that are used to diagnose, optimize campaign performance across all paid media partners
  • Write code and logic in a way that enables efficient and accurate translation into a data pipeline and ETL processing
  • Intake business questions as an analytics problem and devise a concrete set of analytical tasks to answer those questions
  • Articulate decision-making rationale, solutions, methodologies and frameworks to both technical and non-technical partners

What we're looking for

  • 3+ years of previous analytics experience (marketing analytics experience is a plus)
  • 2+ years using advanced SQL knowledge
  • Mathematics, Science, Statistics or Technical degree preferred otherwise relevant experience is applicable
  • Ability to translate data into easy-to-understand written and verbal communication
  • Flair for business acumen, problem solving and critical reasoning skills
  • First-hand experience with experimentation set up and measurement
  • Team player who actively listens, collaborates, and is able to work with multiple verticles and competencies
  • Python, Scala or R or any other major ML language a plus

This role is open to multiple locations across the US (including CA & NYC).

Pay Transparency Information

The expected annual base pay range(s) for this position are detailed below. Each base pay range is relevant only for individuals who are residents of or will be expected to work within the specified locale. Compensation varies based on a variety of factors, which include (but aren’t limited to) things such as skills and competencies, qualifications, knowledge, and experience. In addition to base pay, most employees are eligible to participate in Epic’s generous benefit plans and discretionary incentive programs (subject to the terms of those plans or programs).

New York City Base Pay Range
$120,443$176,649 USD
California Base Pay Range
$105,990$155,452 USD

ABOUT US

Epic Games spans across 25 countries with 46 studios and 4,500+ employees globally. For over 25 years, we've been making award-winning games and engine technology that empowers others to make visually stunning games and 3D content that bring environments to life like never before. Epic's award-winning Unreal Engine technology not only provides game developers the ability to build high-fidelity, interactive experiences for PC, console, mobile, and VR, it is also a tool being embraced by content creators across a variety of industries such as media and entertainment, automotive, and architectural design. As we continue to build our Engine technology and develop remarkable games, we strive to build teams of world-class talent.

Like what you hear? Come be a part of something Epic!

Epic Games deeply values diverse teams and an inclusive work culture, and we are proud to be an Equal Opportunity employer. Learn more about our Equal Employment Opportunity (EEO) Policy .

Note to Recruitment Agencies: Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found .

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About The Company

Founded in 1991, Epic Games is a leading interactive entertainment company and provider of 3D engine technology. Epic operates Fortnite, one of the world’s largest games with over 350 million accounts and 2.5 billion friend connections. Epic also develops Unreal Engine, which powers the world’s leading games and is adopted across industries such as film and television, architecture, automotive, manufacturing, and simulation. Through Unreal Engine, Epic Games Store, and Epic Online Services, Epic provides an end-to-end digital ecosystem for developers and creators to build, distribute, and operate games and other content. Epic has over 40 offices worldwide with headquarters in Cary, North Carolina.

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