1. Participate in the formulation and execution of game product promotion strategies and plans, and monitor and evaluate various marketing promotion activities.
2. Plan creative marketing solutions based on product milestones, output overall brand communication plans, and follow up on the implementation of core communication creative materials during product promotion.
3. Participate in the execution and creative implementation of offline events.
1. Majors in marketing, advertising, journalism, communication, public relations, economics, etc. are preferred. Sensitive to data and possess strong data analysis skills.
2. Good at communication, organized, high work efficiency, possess a good work attitude and innovative spirit.
3. Familiar with content platforms such as Weibo, Douyin, Xiaohongshu. Passionate about games and extensive experience with female-oriented games is preferred.