Marketing Sales Rep

4 Months ago • 4 Years + • Business Development

Job Summary

Job Description

The Marketing Sales Representative (MSR) at Scientific Games represents the Delaware Lottery, managing retailer accounts within assigned territories. Responsibilities encompass sales, marketing, merchandising, inventory control, and business development. The MSR works collaboratively with a Delaware Lottery Field Rep, providing training and support to retailers on lottery operations, rules, and regulations. Duties include meeting sales targets, placing point-of-sale materials, educating retailers and players on games, recruiting new retailers, conducting promotions, and maintaining inventory levels. The role demands strong communication, problem-solving skills, and the ability to work independently and as part of a team. Regular travel within the assigned territory is required using a company vehicle.
Must have:
  • Sales & Marketing expertise
  • Retailer relationship management
  • Merchandising & Inventory control
  • Training & Education of retailers
  • Bachelor's degree or equivalent experience
  • Valid Driver's License
Good to have:
  • Lottery industry experience
  • Proficiency in Microsoft Office Suite

Job Details

Scientific Games:

Scientific Games is the global leader in lottery games, sports betting and technology, and the partner of choice for government lotteries. From cutting-edge backend systems to exciting entertainment experiences and trailblazing retail and digital solutions, we elevate play every day. We push game designs to the next level and are pioneers in data analytics and iLottery. Built on a foundation of trusted partnerships, Scientific Games combines relentless innovation, legendary performance, and unwavering security to responsibly propel the global lottery industry ever forward.

Position Summary

Position Summary:

A Scientific Games Marketing Sales Representative (MSR ) is responsible for representing the Delaware Lottery and Scientific Games. MSR’S are responsible for managing retailer accounts within their designated territories assigned. The role will include all aspects of Sales, Marketing, Merchandising, Inventory control & business growth and development. The ideal MSR candidate is an organized and self-motivated individual that possess the ability to effectively overcome challenges and work as a team player.  The MSR will travel, utilizing a company vehicle, to their assigned retailers on the route.  Each MSR works together with A Delaware Lottery Field Rep. with shared requirements to help lottery retailers with all aspects of lottery related business. This may include training and continued education of lottery retailer rules and regulations. The position requires the ability to work with minimal daily supervision as well as work independently.

Job Functions Requirements / Qualifications:

Sales, Marketing & Merchandising  

  • Review weekly, monthly, quarterly, and annual sales targets with retailers
  • Assist in delivery, placement & development of point-of-sale material.
  • Establish and maintain rapport with decision makers at each retailer.
  • Provide answers to all retailer’s questions on operations of lottery terminals include return procedures for instant ticket product. 
  • Grow the Delaware Lottery Instant game portfolio by increasing Bin count utilizing sales performance data when possible.
  • Educate retailers and lottery players on all instant and draw games provided by the lottery.
  • Visit all retailers on the established territory route schedule per week.
  • Participate and engage in all Scientific Games Inc. and Delaware Lottery sales meetings.

Retailer Recruitment & Training

  • Identify potential locations with Delaware Field Rep, which could possibly sell lottery product.
  • Present all Lottery products and the benefits of selling Delaware Lottery products to potential businesses.
  • Set up and train new Lottery Retailers, including Change of Ownership and close out procedures.
  • Conduct promotions at the retailer level, interreacting with the retailer and lottery consumer/players

General Responsibilities:

  • Maintain the highest level of integrity and professionalism in completing all responsibilities and duties while representing both Scientific Games Inc, and the Delaware Lottery.
  • Adhere and uphold all policies set forth by Scientific Games Inc and the Delaware Lottery.
  • Ensure proper inventory levels are maintained for every retailer within the designated route territory
  • Maintain a safe work environment and clean driving record.

Education and/or Experience Qualifications:

  • Bachelor’s Degree in Sales or related field or equivalent experience of 4 years minimum
  • Experience with the Lottery operation/industry is preferred
  • Valid Driver’s License and clean driving record (to be maintained)

Skills/Abilities:

  • Excellent written and verbal communication skills with a strong attention to detail
  • Experience with Microsoft Word, Excel, PowerPoint
  • Ability to remain tactful and diplomatic in difficult situations
  • Ability to train others on products and promotions
  • Ability to quickly troubleshoot both mechanical and system issues
  • Positive and self-motivated attitude
  • Ability to work individually and with others as a team

Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Lift up to 40 pounds consistently
  • Must be able to stand for long periods of time
  • Requires frequent bending and stooping

Qualifications

SG is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. If you’d like more information about your equal employment opportunity rights as an applicant under the law, please click here for EEOC Poster.

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About The Company

It’s an exciting time as Light & Wonder carves its own path forward as the leading cross-platform global game company, and Scientific Games continues as the world’s leading lottery company and partner of choice for government lotteries.


These strategic business transformations have been a year in the making and would not be possible without a true collaborative effort.

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