Marketing Specialist
About the job
Here's what you'll do
- Develop and execute innovative marketing strategies to drive player acquisition, engagement and monetization for our mobile games
- Analyze user data, market trends, and competitor insights to make data-driven decisions and optimize marketing campaigns
- Manage and optimize user acquisition campaigns across various channels, such as Facebook, Google, TikTok, and video ad networks
- Monitor key performance metrics to track the success of marketing campaigns and optimize them for higher performance metrics
- Continuously test and iterate on marketing strategies to maximize the performance of our Marketing campaigns
- Build and maintain relationships with external partners and vendors
- Team up with Marketing Artists to come up with creative plans by combining a data-driven approach and strong creative skills
Desired skills and experiences
- University degree preferably in Engineering, Business Administration or Economics
- Creative mindset with the ability to think outside the box
- Excellent communication and interpersonal skills
- Proven analytical capabilities, and experience working with data sets.
- Passion for mobile gaming and an understanding of the gaming culture is a bonus
- Up to 5 years of job experience
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About The Company
More than a decade ago we set out with a dream: To have millions of people playing our games all over the globe. We launched our casual puzzle game titles Toy Blast in 2015 and Toon Blast in 2017. Both games disrupted the casual puzzle game genre and rapidly became the most loved products of their type globally. With more than 400 million players, our dream keeps getting bigger. We’re going above and beyond, ever-improving our games and reaching more and more people.
Our goal at Peak is to gather people with high capabilities, strong values, and a will to shape Peak’s story. We always place progress, learning, and becoming a better team at the heart of our decision making. The Peak team has already touched the lives of countless millions of people around the world. Just imagine what we can do with you aboard.
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