Marketing Specialist
Job Summary
Job Description
Marketing Specialist with strong analytical skills and creativity to drive player acquisition, engagement, and monetization for mobile games.
Must have:
- Marketing Strategies
- Data Analysis
- Campaign Management
- Mobile Gaming
Good to have:
- Engineering Degree
- Business Administration
- Facebook Ads
- TikTok Ads
Perks:
- Fast-paced environment
- Collaborative team
4 skills required
Job Details
We are seeking a highly motivated and analytical Marketing Specialist to join our dynamic team at Peak. As a Marketing Specialist, you will play a pivotal role in scaling our games worldwide by leveraging your analytical skills and creativity. If you're passionate about mobile gaming and enjoy working in a collaborative, fast-paced environment, you might be the person we are looking for!
Here's what you'll do
- Develop and execute innovative marketing strategies to drive player acquisition, engagement and monetization for our mobile games
- Analyze user data, market trends, and competitor insights to make data-driven decisions and optimize marketing campaigns
- Manage and optimize user acquisition campaigns across various channels, such as Facebook, Google, TikTok, and video ad networks
- Monitor key performance metrics to track the success of marketing campaigns and optimize them for higher performance metrics
- Continuously test and iterate on marketing strategies to maximize the performance of our Marketing campaigns
- Build and maintain relationships with external partners and vendors
- Team up with Marketing Artists to come up with creative plans by combining a data-driven approach and strong creative skills
Desired skills and experiences
- University degree preferably in Engineering, Business Administration or Economics
- Creative mindset with the ability to think outside the box
- Excellent communication and interpersonal skills
- Proven analytical capabilities, and experience working with data sets.
- Passion for mobile gaming and an understanding of the gaming culture is a bonus
- Up to 5 years of job experience
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