Monetization Manager

6 Months ago • All levels • Monetization

Job Summary

Job Description

As an experienced Game Monetization Manager, you will strategically design, build, and maintain a thriving free-to-play game economy. This role utilizes economics, sociology, and business intelligence methodologies. Responsibilities include creating and monitoring monthly/quarterly monetization plans, collaborating with product teams on development and testing, analyzing key metrics (LTV, ARpU, Revenue, eCPM, Retention), market research for new ideas and technologies, collaborating on new monetization concepts with the creative team, generating hypotheses for experiments to optimize performance across user segments. The ideal candidate will possess a strong analytical mind, excellent Excel/Google Sheets skills, and confident English communication (Intermediate+).
Must have:
  • Relevant F2P casino/card game experience
  • Passion for games
  • Analytical skills, data analysis
  • Proactive, identifies opportunities
  • Excel/Google Sheets proficiency
  • Intermediate+ English
Good to have:
  • Behavioral economics knowledge
  • Jira, Wiki experience

Job Details

Job Description

As an experienced Game Monetization Manager, you will strategically design, build, and maintain a thriving free-to-play game economy. The role requires using the methodologies of economics, sociology, and business intelligence.

Responsibilities

  • Drawing up and monitoring the implementation of the monthly and quarterly plan of monetization impacts for the project based on business plans and data analysis.
  • Interaction with product teams on planning, development and testing of the functionality necessary for the direction.
  • Constant monitoring and analysis of key metrics in the direction (LTV, ARpU, Revenue, eCPM, Retention).
  • Monitoring of the mobile games and advertising market in search of new ideas and technologies.
  • Together with a creative team, creating new concepts for monetization offers and features for user retention. Consider different behaviors of different user segments.
  • Generating hypotheses for experiments to maximize the performance of different user segments.

Requirements

  • Relevant experience with on-line F2P projects in the casino or cards genres – MUST
  • Passion for games and everything game-related
  • Analytical mind, the ability to work with large amounts of information, the ability to draw conclusions and identify patterns.
  • The ability to suggest new things and look for opportunities, and not wait for formalized tasks.
  • High skill in Excel/Google Sheets.
  • Confident knowledge of the English language (not lower than Intermediate Strong).

Nice to have

  • acquaintance with the basics of behaviorism;
  • knowledge of Jira, Wiki.

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About The Company

Murka Games is an international game development company that has been successfully producing social casino and casual games for over a decade. For several years in a row, Murka’s titles were called the most innovative in the category and ranked among top European companies:

• Top Publishers Award of App Annie’s 2021

• EGR Global North America Awards 2021

• Top 15 Social Casino Game Publishers by EKG

In 2019, Murka Games was acquired by the Blackstone Group, one of the world’s largest private equity firms.

Murka Games brings fun and joy to 5 million monthly players in more than 200 countries worldwide.

With ambitious creation plans in the mobile gaming industry, we are actively looking for new talents to join our team.

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