Goodgame Studios, part of Stillfront Group, is home to one of the most successful free-to-play strategy franchises developed in Germany and played worldwide. With over a billion in revenue, the Empire franchise (Goodgame Empire on web & Empire: Four Kingdoms on mobile) continues to grow.
To drive revenue expansion, we’re looking for a Monetization & Sales Strategist to optimize in-game sales, upselling mechanics, and pricing strategies. You will be responsible for maximizing player spending while ensuring long-term engagement.
This role is ideal for professionals with experience in gaming, e-commerce, or digital product monetization, particularly in pricing models, bundling strategies, and sales optimization.
Develop in-game sales funnels to increase ARPU, ARPPU, and conversion rates
Apply tiered pricing, high-value bundles, and personalized upselling mechanics by implementing private offers and targeted discounts based on player behavior, particularly for VIP players and high spenders
Optimize LiveOps sales cycles, flash sales, and seasonal promotions
Use push notifications, email, Discord, and in-game prompts for targeted sales, as well as oversee social promotions to maximize conversions
Leverage behavioral segmentation to trigger high-value spending events
Align LiveOps events with sales strategies to maximize revenue
Own pricing models for battle passes, progression monetization, and loyalty incentives
Monitor and adjust monetization KPIs, ensuring sustainable revenue growth
Work closely with product, data, and game design teams to enhance monetization
Proven experience in monetization, digital sales, or e-commerce
Strong analytical mindset in pricing strategy and revenue optimization
Ability to create high-impact sales offers and in-game promotions
A commercial mindset, focused on long-term revenue growth
Cross-functional collaboration skills with product, data, and LiveOps teams
Shape the monetization strategy for one of the biggest F2P strategy franchises
Directly impact revenue growth in a billion-dollar brand
Work in a data-driven, results-oriented environment where success is measured by monetization KPIs
Competitive benefits, career growth opportunities, and a high-impact role
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