New Media & Marketing Manager - DCar (Third-party Contractor)

6 Months ago • 3 Years + • Monetization

Job Summary

Job Description

ByteDance's DCar platform is seeking a New Media & Marketing Manager to lead US localization efforts for automotive content, including planning and executing online and offline marketing initiatives. The ideal candidate will be fluent in Chinese and English, have experience in automotive marketing, and be proficient in media production software. Responsibilities include content localization, event planning, and coordinating online communication across various platforms.
Must have:
  • Familiar with US culture and user preferences
  • Proficient in media production software
  • Content localization experience
  • Experience in online/offline marketing project planning and execution
  • Fluency in Chinese and English
Good to have:
  • Bachelor's Degree
  • Data-driven, good communication, team player
  • Comfortable working in a fast-paced environment
Perks:
  • 100% premium coverage for employee medical insurance
  • 75% premium coverage for dependents
  • Health Savings Account (HSA) with a company match
  • Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans
  • Flexible Spending Account (FSA) Options
  • 10 paid holidays per year
  • 17 days of Paid Personal Time Off (PPTO)
  • 10 paid sick days per year
  • 12 weeks of paid Parental leave
  • 8 weeks of paid Supplemental Disability
  • Mental and emotional health benefits
  • 401K company match
  • Gym and cellphone service reimbursements

Job Details

Responsibilities
Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok and Helo as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. Why Join Us Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. Join us. About the Team DCar is an all-in-one automotive information, transaction, and service platform, providing users with authentic and professional car content as well as convenient and trusted purchasing services. Established in August 2017, DCar's mission is "Enjoying Cars, Driving Technological Advancements in the Industry," striving to become the most trusted platform for automotive information, transactions, and services. As 2023, DCar's mobile platform has over 8 million daily active users (DAU), with more than 6.34 million automotive content creators and a user base of 498 million car enthusiasts. Responsibilities: - Responsible for the US and localization of Chinese automotive content, including but not limited to the original account of Knowing DCar - Daily planning and execution of offline activities, such as “Chinese car exhibition”, “track day”, etc. - Coordinate the online communication of DCar on various platforms in the US and be responsible for the communication effect
Qualifications
Minimum Qualifications: - Familiar with US culture and understand user preferences - Proficient in using media production software, such as Photoshop and Final Cut Pro - Able to independently complete content localization operations - Successful experience in planning and executing online and offline marketing communication projects - Fluency in Chinese and English. English will be used as the primary language for work, while Chinese will be used for market-specific communications Preferred Qualifications: - Bachelor's Degree from any major - At least 3 years of working experience automotive marketing related - Data driven, good communication, team player, comfortable working in a fast-paced and dynamic environment ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. ByteDance Inc. is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2
Job Information
【For Pay Transparency】 Compensation Description (hourly)

The hourly rate range for this position in the selected city is $41- $85.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

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