Offline Channel - IP Development
Job Description
- Overseas liaison experience
- Assist in formulating and implementing domestic and international offline channel expansion goals and operational strategies.
- Continuously screen and rate various channels/agencies, and establish systematic management.
- Guide, monitor, train, and manage existing channels to ensure smooth execution of activities.
- Regularly integrate and analyze data, and output reports internally.
- Regularly conduct market research, understand the latest market trends, and output reports internally.
Job Description
1. Assist in formulating and implementing domestic and international offline channel expansion goals and operational strategies based on business direction.
2. Continuously screen and rate various channels/agencies, and establish systematic management.
3. Guide, monitor, train, and manage existing channels to ensure smooth execution of activities.
4. Regularly integrate and analyze data, and output reports internally.
5. Regularly conduct market research, understand the latest market trends, and output reports internally.
Job Requirements
1. 2 years or more of channel-related experience, understanding of the company's IPs, overseas liaison experience preferred.
2. In-depth research and practical experience in sales strategies, channel development, and retail.
3. Possess relevant channel resources such as KA channels, convenience store channels, and trendy play collection stores.
4. Possess the ability to solve problems independently, cross-departmental collaboration skills, stress resistance, and dare to accept new challenges.
