Principal User Acquisition Manager

6 Months ago • 7 Years + • Marketing • $140,000 PA - $165,000 PA

Job Summary

Job Description

Experienced User Acquisition Manager needed to drive growth for Galatea app. Must have strong paid UA, data analysis, and platform expertise.
Must have:
  • Paid UA Campaigns
  • Data Analysis
  • Platform Expertise
  • Mobile B2C
Good to have:
  • Ad Exchanges
  • Affiliate Marketing
  • Native Advertising
  • SQL Knowledge
Perks:
  • Diversity & Inclusion
  • Global Team

Job Details

Inkitt is building the Disney of the 21st Century, standing at the forefront of technology and entertainment. Leveraging AI and predictive algorithms, Inkitt discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 4 weeks and selling directly to consumers through its Galatea app. Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers. Recently raising a Series C and backed by some of the top VC’s such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into GalateaTV is only the beginning of our journey to becoming the next-gen entertainment powerhouse.

What You’ll Do:

    • Grow Galatea’s target audiences through organic and paid media channels
    • Plan, execute, analyze and optimize user acquisition campaigns across performance UA channels
    • Own the strategy for your channels, demonstrating expertise in managing large budgets and media planning
    • Experience with podcasts, partnerships, tiktok, pinterest, influencer marketing, CTV and instagram
    • Track and report on key metrics on a regular basis
    • Ensure good data and dashboard setup with Business Intelligence, and full conversion funnel is understood and used for optimizations
    • Evaluate our tracking and attribution setups and optimize accordingly to ensure the accuracy of reporting
    • As part of your role, you will be a trusted and professional advisor to all relevant stakeholders (i.e. for Marketing, Product, BI)
    • Keep up with industry trends and new UA opportunities beyond existing channels

What You'll Bring:

    • You have 7+ years of experience managing paid UA campaigns for a mobile B2C application.
    • You are passionate, constantly curious, and a proactive marketeer
    • Testing and experimenting to discover new areas of growth, and seeking improvements in the way things are done are in your DNA
    • You have strong data analysis experience and can articulate your findings with the team, and also with technical and creative stakeholders
    • You have a deep understanding and proven competencies in at platforms like Apple Search Ads, TikTok Ads Manager, Pinterest, and / or with influencer marketing
    • You are a ​confident user of Excel, Google Sheets and Dashboard tools
    • You are experienced with Adjust or any similar MMP tool
    • You are experienced with working in a fast-paced environment and you are not afraid to roll up your sleeves and get your hands dirty.
    • You have an understanding of how to track, run and optimize campaigns in post-iOS14 world
    • Bring experiences with ad exchanges, affiliates or native advertising would be a big plus
    • Knowledge of SQL
The annual base salary range for this position is $140,000—$165,000 USD. Compensation will be determined by skill level, proficiencies, and experience.

At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply. 

We look forward to hearing from you!

Check out our Careers Blog 💼
Follow us on Instagram & LinkedIn! 💻 

Similar Jobs

ByteDance - Software Engineer Large Model System Graduate (Machine Learning Sys-US) - 2024 Start (BS/MS)

ByteDance

Seattle, Washington, United States (On-Site)
3 Months ago
Meta - Research Scientist Intern, Smart Glasses in Wearables AI (PhD)

Meta

Redmond, Washington, United States (On-Site)
3 Months ago
Logitech - Principal Audio ML engineer

Logitech

Chennai, Tamil Nadu, India (On-Site)
4 Months ago
Luxoft - Java Senior Software Developer

Luxoft

Kraków, Lesser Poland Voivodeship, Poland (On-Site)
3 Months ago
NVIDIA - Senior Networking Architect

NVIDIA

Canada (On-Site)
1 Month ago
Nintendo - Assistant Art Director

Nintendo

Redmond, Washington, United States (Hybrid)
8 Months ago
Assystems - Ingénieur - Administrateur CAO H/F

Assystems

Marseille, Provence-Alpes-Côte D'Azur, France (On-Site)
3 Months ago
Socialpoint - ASO Specialist

Socialpoint

Barcelona, Catalonia, Spain (Hybrid)
3 Weeks ago
Ubisoft - Creator Project Manager Assistant - Internship

Ubisoft

Paris, Île-de-France, France (On-Site)
3 Weeks ago
Take-Two Interactive - Internal Communications Intern

Take-Two Interactive

New York, New York, United States (Hybrid)
2 Weeks ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Netflix - Senior Manager, Analytics Engineering - Ads Insights and Tooling

Netflix

New York, New York, United States (On-Site)
3 Months ago
NVIDIA - CAD Developer, Timing and Physical Design Optimization

NVIDIA

Hsinchu, Hsinchu City, Taiwan (On-Site)
1 Month ago
Fabric - Applied Cryptographer, ZKP Research

Fabric

San Francisco, California, United States (Remote)
4 Months ago
Paypal - Senior Staff Software Engineer - iOS

Paypal

San Jose, California, United States (Hybrid)
4 Months ago
Google - Software Engineer III, Google Cloud

Google

(On-Site)
3 Months ago
Google - Senior Software Engineer, Machine Learning, Google Cloud Compute

Google

Sunnyvale, California, United States (On-Site)
3 Months ago
Imagineio - SEO Specialist

Imagineio

Delhi, India (Hybrid)
1 Month ago
Google - Software Engineer III, YouTube

Google

(On-Site)
2 Months ago
Inkittt - Office Assistant - Working Student / Mini Job

Inkittt

Berlin, Berlin, Germany (On-Site)
4 Weeks ago
Microsoft - Research Intern - Audio and Acoustics

Microsoft

Redmond, Washington, United States (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Jobs in San Francisco, California, United States

Trek - Sales Associate - Part Time Seasonal

Trek

Sugar Land, Texas, United States (On-Site)
1 Week ago
The Walt Disney Company - Executive Client Service Associate

The Walt Disney Company

Anaheim, California, United States (On-Site)
3 Weeks ago
Penumbra - Facilities Tech II (Swing Shift)

Penumbra

Alameda, California, United States (On-Site)
4 Months ago
Netflix - Product Manager, Ads Platform (Data and API)

Netflix

New York, New York, United States (On-Site)
3 Months ago
Riot Games - Principal Software Engineer - VALORANT, Foundations, Build Platforms

Riot Games

Los Angeles, California, United States (On-Site)
5 Months ago
Zoox - Senior/Staff Backend Software Engineer - Product

Zoox

Foster City, California, United States (On-Site)
3 Months ago
Mattel  Inc  - Development Program Management Associate I

Mattel Inc

El Segundo, California, United States (On-Site)
3 Months ago
My Fitness Pal - Staff Machine Learning Engineer

My Fitness Pal

United States (Remote)
3 Weeks ago
CD PROJEKT RED - IT Helpdesk Specialist

CD PROJEKT RED

Boston, Massachusetts, United States (On-Site)
2 Weeks ago
Nintendo - Manager, Communications Strategy - PDR

Nintendo

Redmond, Washington, United States (Hybrid)
6 Months ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Google - Account Manager, Large Customer Sales (Hebrew)

Google

Dublin, County Dublin, Ireland (On-Site)
1 Month ago
Fanatee - Jr Marketing Performance Analyst (USER ACQUISITION)

Fanatee

São Paulo, State Of São Paulo, Brazil (Remote)
8 Months ago
Tencent - Senior Marketing Manager I

Tencent

Shenzhen, Guangdong Province, China (On-Site)
1 Month ago
Nordcurrent - User Acquisition Manager

Nordcurrent

Vilnius, Vilnius County, Lithuania (On-Site)
3 Months ago
ByteDance - Consumer Marketing - B2C (Philippines E-commerce)

ByteDance

Taguig, Metro Manila, Philippines (On-Site)
2 Weeks ago
Nintendo - CONTRACT - Experiential Marketing Specialist

Nintendo

Redmond, Washington, United States (Hybrid)
2 Months ago
AliveCor - Sr. Manager, Product Marketing

AliveCor

United States (On-Site)
3 Months ago
Captions - Performance Marketing Manager

Captions

New York, New York, United States (On-Site)
3 Months ago
ByteDance - Insurance Solution and Marketing - Global Payment

ByteDance

Singapore (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

About The Company

We believe every author should have an equal opportunity to succeed. Therefore, our mission is to discover hidden talents and turn them into globally successful authors.


Inkitt is a pioneer at the forefront of Data Driven Publishing. Using an analytic and objective approach, we’ve discovered hundreds of talented authors around the world with over 50% of our published authors achieving $100,000+ in sales. We have forever changed the traditional publishing model by inventing an algorithm which analyzes users' reading behavior to identify hits, in turn removing subjectivity from the equation. This gives Inkitt the unique ability to discover hidden talents that might otherwise have gone unnoticed.


Hits that are identified by our algorithm, are then licensed to and distributed on our Galatea app where we systematically generate blockbusters by A/B testing the content of our stories. This process is our own unique creation, and something which has never before been done in the entertainment industry. 


At present, we are an international team of 85 passionate and dedicated inventors and entrepreneurs and we are growing quickly. We are proud that our mission has persuaded early investors in Google and Spotify to back us, as well as attracted talents from Netflix, Activision Blizzard, DeliveryHero, Babbel, and N26 to join us.


We invent new solutions to problems we encounter, as opposed to simply iterating upon existing solutions. 


Join us to build the Disney of the 21st Century!


FT1000: #8 Fastest-Growing Company in Europe 2023

Berlin, Berlin, Germany (On-Site)

San Francisco, California, United States (Hybrid)

San Francisco, California, United States (Hybrid)

San Francisco, California, United States (On-Site)

San Francisco, California, United States (Hybrid)

San Francisco, California, United States (Hybrid)

Berlin, Berlin, Germany (Hybrid)

San Francisco, California, United States (Hybrid)

San Francisco, California, United States (Hybrid)

View All Jobs

Get notified when new jobs are added by Inkittt

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug