Product Marketing Intern
Job Summary
Job Description
Hike is building the Hike Gaming Nation. The Product Marketing Intern will support and execute campaigns using CleverTap, write engaging copy for CRM and in-product communication, and collaborate with design for creatives. Responsibilities include analyzing campaign performance, generating insights, running experiments with product and growth teams, and staying updated on industry trends and competitors. The role requires being a hands-on owner of projects from ideation to execution, demonstrating a proactive and responsible attitude, and a willingness to work weekends.
Must have:
- Comfortable working with data and metrics
- Proactive and responsible
- Ability to execute ideas quickly
- Curious and collaborative
- Writing engaging copy for CRM/in-product communication
Good to have:
- Experience with CleverTap (segmentation, campaigns, journeys)
- Eye for clean design
- Curiosity about AI tools
Perks:
- Tremendous benefits & perks
2 skills required
Job Details
At Hike, we’re building the Hike Gaming Nation🎮 📲 💰
To know more, check out work.hike.in.
Hike Code 💾( Our core cultural values )
The Hike Code is our cultural operating system. It is our set of values that guides us operationally on a day to day basis. We have 9 core values:
- Top Talent in Every Role → Both a quest for greatness & shared values are important to us 🥳
- Pro-Sports Team → Strength-based, results driven with a "team-first" attitude ⚽️
- Customer Obsession → We exist to delight our customers 😊
- Innovation & Make Magic → Courage to walk into the unknown and pioneer new fronts 🤯
- Owner not a Renter → Proactive & radically responsible. Everyone is an owner 🤝
- Think Deeply → Clear mind, obsession to simplify & data-informed 🥷
- Move Fast → Ruthless prioritization & move fast 👨👨
- Be curious & keep learning → Curiosity to acquire new perspectives, quickly 👨👨👨
- Dream Big → Courage to climb big mountains 🚀
Skills & experience we're looking for 👨💻
- Knows their way around CleverTap – segmentation, campaigns, journeys; good to have, not a must I Top Talent in Every Role
- Solid knack for writing engaging copy – push notifications, banners, in-appsI Top Talent in Every Role
- Has an eye for clean design and understands what looks good I Top Talent in Every Role
- Comfortable working with data, metrics, and funnels – understands what numbers mean I I Think Deeply
- Curious about AI tools and how they can supercharge content, workflows, and marketing speed and make use of it I Be curious & keep learning
- Proactive, doesn’t wait to be told what to do IOwner not a Renter
- Can turn ideas into execution quickly – speed is your superpowerI Move Fast
- OK with working weekends – gaming doesn't rest on Saturdays I Dream Big
- Curious, collaborative, and always looking to level up I Top Talent in Every Role
You will be responsible for 📲
- Operations - Supporting and executing in-app, push, and journey campaigns using CleverTap
- Operations- Writing crisp, high-converting copy for CRM and in-product communication
- Operations- Collaborating with design for creatives – from idea to final banner
- Analytics - Analyzing campaign performance and generating actionable insights
- Operations- Working closely with product and growth teams to run experiments
- Operations- Keeping your eye on trends, competitors, and what's working in the ecosystem
- Leadership - a hands-on owner of your projects – from ideation to execution
💰 Benefits → We have tremendous benefits & perks. Check out work.hike.in to know more
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About The Company
At Hike, we’re building the Rush Gaming Universe. We're taking gaming, one of the fastest-growing segments of entertainment in India, and converting it into a brand new source of economic opportunity. We're building a new kind of game economy where players can play, earn & grow and become true owners in the very networks that they help create. Hike’s latest round of funding came in August 2021, where we raised capital from the world’s best product innovators & investors. The round was led by Justin Mateen (Co-Founder, Tinder). Rajeev Misra (CEO, SoftBank Vision Fund), Sean Rad (Co-Founder, Tinder), Arjun Sethi (Co-Founder & Partner, Tribe Capital), Bhavin Turakhia (Co-Founder, Zeta & Titan), Kunal Shah (Founder, Cred), Binny Bansal (Co-Founder, Flipkart), Aditya Agarwal (Partner in Residence, South Park Commons), Kunal Bahl (Co-Founder & CEO, Snapdeal) & Rohit Kumar Bansal (Co-Founder, Snapdeal), also participated in the round.
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