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Product Marketing Manager, AI Developer Events, Google Cloud

Product Marketing Manager, AI Developer Events, Google Cloud

2 Days ago • 4 Years + • Marketing

About the job

2 skills required for this role

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feature-prioritization

cross-functional

Job Description

This Product Marketing Manager role at Google Cloud focuses on marketing AI products to developers, particularly Vertex AI. Responsibilities include developing go-to-market strategies, defining messaging and positioning, and executing marketing campaigns across various channels (social media, customer programs, etc.). The position requires collaboration with cross-functional teams (sales, marketing, engineering) to launch and position products effectively. A key aspect involves building a developer community by sharing compelling customer stories and fostering brand advocacy. The ideal candidate possesses strong storytelling skills, understands AI/ML platforms, and can thrive in a fast-paced, collaborative environment.

Must have:

Bachelor's degree or equivalent experience
4+ years marketing experience
Cross-functional project management
Developer event experience
AI/ML platform knowledge
Develop go-to-market strategies
Build developer community
Collaborate with cross-functional teams

Good to have:

Product marketing experience driving adoption
Ability to work in a dynamic environment
Contribute to a collaborative team culture
Keep up with industry trends

Perks:

Bonus
Equity
Benefits

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Minimum qualifications:

Bachelor's degree or equivalent practical experience.
4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
Experience managing cross-functional or cross-team projects.
Experience leading events focusing on Developer audience.

Preferred qualifications:

Experience in product marketing that drives adoption, along with ability to bring innovative tech products to market.
Knowledge of AI/ML platforms and language models.
Ability to grow in a collaborative, dynamic, and fluid work environment with attention to detail.
Ability to contribute to an entrepreneurial and inclusive team culture.
Ability to keep up with industry trends, with focus on the cloud landscape to discover what’s new, market landscape, and which innovations are coming next.

About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

In this role, you will help market our AI products to developers, with a focus on Vertex AI. You will be responsible for go-to-market, own messaging and positioning for your solutions, and orchestrate marketing execution across campaigns, social media, customer programs, and business enablement. You can combine product capabilities into customer benefits

You will also own our advocacy efforts across the AI portfolio to build a base of customer and developer fans. The ability to be able to tell compelling stories, showing how our customers are transforming and creating fans ‘who love us’ and getting them to tell our story is important in this role.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $108,000-$158,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .

Responsibilities

Build customer and developer community by telling compelling stories, showing how our customers are transforming and creating fans ‘who love us’ and getting them to tell our story.
Develop messaging and marketing initiatives that align with the different types of buyers/users of our cloud products and solutions (e.g., Chief Information Officers, business buyers, developers).
Work with the product teams on launches and ensure current and new products are positioned effectively in the market.
Collaborate with cross-functional teams across sales, marketing, solutions, engineering and more, to execute on global marketing initiatives.

View Full Job Description

$108.0K - $158.0K/yr (Outscal est.)

$133.0K/yr avg.

Worldwide

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About The Company

Google

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A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.