Product Marketing Manager, Sinch SMS & MMS

5 Days ago • 5 Years + • Product Management • Marketing • $118,310 PA - $147,888 PA

Job Summary

Job Description

This Product Marketing Manager role focuses on Sinch's SMS & MMS products. Responsibilities include defining and implementing product marketing strategies, driving GTM strategies for key audiences, partnering with sales and marketing leadership, influencing the product roadmap, advocating for customers, measuring and optimizing marketing programs, developing product content, launching new features, and training cross-functional teams. The ideal candidate has 5+ years of experience in product marketing at technology companies, proven success in launching new products, strong communication and presentation skills, and experience with B2B product marketing and APIs. The role requires collaboration across teams and working in a fast-paced environment.
Must have:
  • 5+ years product marketing experience
  • Successful product launches
  • Strong communication & presentation skills
  • B2B & API product marketing experience
  • Cross-functional team collaboration
Good to have:
  • CPaaS or Telecoms industry experience
  • Customer communication tool experience
Perks:
  • Comprehensive medical, dental, and vision plans
  • Employee Assistance Program
  • 401(k) with employer match
  • Generous paid time off
  • Paid parental leave
  • Flexible remote work
  • Paid volunteer time off

Job Details

Description

If you're looking for a job that combines innovation, collaboration, and a friendly atmosphere, you've come to the right place! We are seeking a passionate and proven Product Marketing Manager to join our global product marketing team. Reporting to our Product Marketing Director of Messaging, you will own the product marketing strategy and positioning, and help the organization drive the GTM strategy for key audiences.  

  
Sinch is a global Communication Platform as a Service (CPaaS) provider, offering messaging, voice, video, and email communication solutions to a large international customer base. Enterprise customers include 8 out of 10 of the largest US tech companies by market capitalization, major airlines, banks, retail, e-tail, internet, ride-hailing, parcel delivery companies and more. With over 4,400 team members across 69 countries around the world, it's hard to find somewhere without a Sincher to support you.  
  
Join us and be a part of a team that values diversity, fosters creativity, and believes that great things happen when you work with talented and friendly colleagues.  

Responsibilities  

  • Define and implement a cohesive product marketing strategy that positions Sinch's Messaging products as a leader in the space  
  • Drive cross-product Partner with regional sales and marketing leadership and other cross-functional teams to drive product adoption and revenue growth (go-to-market planning, product marketing strategy, marketing campaigns, sales enablement, and more)  
  • Partner with product managers to influence the product roadmap, product competitiveness, and drive product adoption by sharing key market & customer insights 
  • Advocate for our customers and become an authority on our competition to ensure our products are accurately positioned in the market   
  • Measure, analyze and optimize product marketing programs to deliver better business outcomes   
  • Act as thought leader on customer experience and messaging  
  • Own the product marketing toolkit for your product including messaging, positioning, competitive intelligence, ICPs, and personas   
  • Develop product content for external and internal audiences, such as web pages, blog posts, one-pagers, sales decks, demos, and feature functionality assets   
  • Launch new product features and identify ways to drive engagement for existing features   
  • Train and empower cross-functional teams to be product champions  

Requirements

  • 5+ years in product marketing at technology companies (if you feel you are good for this role but don’t meet this criteria, we encourage you to apply anyway).   
  • Proven success as a senior product marketing manager (launching a new product or working on complex product launches)  
  • Experience communicating effectively and presenting to a diverse and senior range of stakeholders  
  • Flexible, cross-functional team player comfortable with a fast-paced, sometimes ambiguous, environment  
  • Experience in customer communication tools, CPaaSl or Telecoms industry is a plus   
  • Experience in B2B product marketing 
  • Experience with API products is a plus 
  • Phenomenal collaborator who can bridge the gap between product, marketing and sales team   
  • Critical thinker with excellent writing and presentation skills   
  • Strong analytical skills and ability to develop recommendations based on product, customer, and market data   
  • Willingness to learn and demo products   
  • Comfortable working with a distributed team that spans multiple regions and time zones   
  • Ability to travel if needed  

Our Hiring Process 

We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel.  

We believe in a two-way process and encourage you to ask questions throughout the journey.  If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/caree

Benefits

    • STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants.  
    • CARE FOR YOURSELF: Take advantage of our free virtual counseling resources through our global Employee Assistance Program. Your mental health is as important as your physical health.  
    • SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants.  
    • TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation.  
    • PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support.  
    • WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters.  
    • MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. 

The annual starting salary for this position is between $118,310.00 - $147,888.00. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until 02/07/2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation. 

Similar Jobs

Global Step - Localization QA Tester (LQA-Norwegian) – Part Time

Global Step

Portugal (On-Site)
5 Months ago
PwC - Senior Consultant - Management Consulting

PwC

Prague, Prague, Czechia (On-Site)
5 Months ago
Universal Music - Coordinator, NA Copyright

Universal Music

Franklin, Tennessee, United States (On-Site)
1 Month ago
Hitachi - Business Analyst - Costa Rica

Hitachi

San José, San José Province, Costa Rica (On-Site)
5 Months ago
ByteDance - Creator Operations Intern (Philippines)

ByteDance

Taguig, Metro Manila, Philippines (On-Site)
1 Week ago
Canva - AI Product Localization Specialist

Canva

Sydney, New South Wales, Australia (Remote)
2 Weeks ago
Blazesoft - Project Coordinator Internship

Blazesoft

(On-Site)
3 Months ago
ComeOn Group - Agile Delivery Coordinator

ComeOn Group

Stockholm, Stockholm County, Sweden (Hybrid)
1 Week ago
ARHS - Senior Project Management Specialist

ARHS

Valletta, Malta (On-Site)
5 Months ago
Assystems - Project Manager (International)

Assystems

Mumbai, Maharashtra, India (On-Site)
5 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

The Walt Disney Company - Senior Manager, Workforce Management

The Walt Disney Company

San Antonio, Texas, United States (On-Site)
1 Month ago
PwC - Senior Consultant in the Delivery Deal Value Team

PwC

Sofia, Sofia City Province, Bulgaria (On-Site)
4 Months ago
ION - Technical Consultant - Endur

ION

New York, New York, United States (On-Site)
5 Months ago
On Location - Sales Executive, Corporate and Premium Sales – Olympic & Paralympic Games

On Location

Paris, Île-de-France, France (On-Site)
4 Weeks ago
PwC - IN-Senior Associate_Telecom_ Cities_Advisory _ Mumbai

PwC

Mumbai, Maharashtra, India (On-Site)
4 Months ago
PwC - Senior Consultant - Management Consulting

PwC

Prague, Prague, Czechia (On-Site)
5 Months ago
Aristocrat Gaming - Financial Accountant

Aristocrat Gaming

Gdańsk, Pomeranian Voivodeship, Poland (Hybrid)
1 Month ago
Madison Logic - Sr. Product Manager

Madison Logic

Pune, Maharashtra, India (On-Site)
4 Months ago
PwC - Tax Associate - International Tax & Transfer Pricing

PwC

Milan, Lombardy, Italy (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

Jobs in United States

The Pokemon Company International - Senior Organization Design & Skills Lead

The Pokemon Company International

Bellevue, Washington, United States (Hybrid)
1 Week ago
Google - Staff Software Engineer, Infrastructure, Google Cloud

Google

Kirkland, Washington, United States (On-Site)
3 Months ago
NVIDIA - Senior Software Test Development Engineer - Deep Learning

NVIDIA

Santa Clara, California, United States (On-Site)
6 Days ago
Onward Search - Ethics and Compliance M&A Manager

Onward Search

Melville, New York, United States (On-Site)
1 Month ago
Canva - Corporate Accounting Lead

Canva

San Francisco, California, United States (Remote)
1 Month ago
ByteDance - Software Engineer, Unity Engine and XR

ByteDance

San Jose, California, United States (On-Site)
1 Week ago
ByteDance - AI Research Scientist Graduate, Large Language Model (Applied Machine Learning) - 2024 Start (PhD)

ByteDance

San Jose, California, United States (On-Site)
5 Months ago
Mattel  Inc  - American Girl NYC -  Asset Protection Lead  (full time/benefitted)

Mattel Inc

New York, New York, United States (On-Site)
3 Months ago
ByteDance - CPU Application Platform Engineer Intern (Server Platform)

ByteDance

San Jose, California, United States (On-Site)
1 Week ago
Schell Games - Experienced Game Designer

Schell Games

Pennsylvania, United States (Hybrid)
6 Days ago

Get notifed when new similar jobs are uploaded

Product Management Jobs

Luxoft - Solution Architect

Luxoft

New Delhi, Delhi, India (Remote)
4 Months ago
Rackspace Technology - PMO Technical Program Director

Rackspace Technology

(Remote)
1 Month ago
Interface AI - Senior Product Manager

Interface AI

Hyderabad, Telangana, India (Remote)
2 Weeks ago
Vi - Execution Product Manager

Vi

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
1 Month ago
PlaySimple - Product Manager

PlaySimple

(On-Site)
3 Months ago
GT - Senior Analytics Product Owner

GT

Poland (Remote)
6 Days ago
OKX - Senior/Principal Product Manager, DeFi Earn

OKX

Singapore, Singapore (On-Site)
5 Months ago
Evolution - Technical Compliance Team Lead (CMP)

Evolution

St. Julian's, Malta (On-Site)
1 Month ago
Kidvento Education and Research - Technical Project Manager

Kidvento Education and Research

Bengaluru, Karnataka, India (On-Site)
8 Months ago
Evolution - Product Specialist - LATAM

Evolution

Medellín, Antioquia, Colombia (Remote)
4 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Chicago, Illinois, United States (Remote)

Georgia, United States (Remote)

Denver, Colorado, United States (Remote)

Noida, Uttar Pradesh, India (On-Site)

United States (Remote)

United States (Remote)

United States (Remote)

United States (Remote)

View All Jobs

Get notified when new jobs are added by Sinch

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug