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Product Marketing Specialist

Product Marketing Specialist

1 Month ago • 3-6 Years • Marketing

About the job

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cross-functional

Job Description

Razer seeks a passionate gamer for their Software marketing team. As a Product Marketing Specialist, you'll define product messaging, conduct market research, engage with customers, and execute marketing campaigns. Must-haves include a Bachelor's degree, 3-6 years of software experience, strong communication skills, and tech product interest.

Must have:

Software experience
Product marketing
Communication skills
Tech products

Good to have:

Chinese language
Marketing trends
Gaming industry
Cross-functional teams

Perks:

Global mission
Gamer-centric culture

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Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Product Marketing Specialist, Razer Software

Are you passionate about video games? We’re seeking an enthusiastic gamer to contribute to our Razer Software marketing team. As a Product Marketing Specialist, you’ll play a vital role in shaping our product messaging and strategy. Join us in connecting our cutting-edge hardware and innovative software with gamers worldwide!

Job Responsibilities

Collaborate with the product team to define the strategy for Razer Software products.
Conduct market research and analyze user personas to inform product positioning.
Engage with customers and industry partners to gather feedback and insights.
Work closely with cross-functional teams to meet product deadlines.
Update and maintain product marketing materials including existing websites and guides.
Prepare for product launches, including coordinating events and communication plans.
Create and execute marketing campaigns for product and feature launches.
Monitor and evaluate the impact and ROI of marketing campaigns.

Pre-Requisites

Minimum of a Bachelor’s Degree in Marketing, Communications or related field.
3-6 years of PC or Mobile Software experience in product marketing, marketing communications or GTM (go-to-market) planning.
Strong English communication skills (both written and verbal). Chinese language skills are a plus.
Curiosity and eagerness to learn about emerging marketing trends.
Ability to adapt in a dynamic, fast-paced environment.
Strong interest in tech products, electronics, or gaming.
Game industry experience is an advantage.

Join us at Razer and be part of our exciting journey in the gaming industry!