Product Operations Manager

1 Month ago • 5 Years + • Business Development

Job Summary

Job Description

The Product Operations Manager at BytePlus (ByteDance) in Hong Kong is responsible for overseas marketing of BytePlus cloud products. Key responsibilities include planning market strategy (Go-To-Market, sales target setting, market expansion), developing sales opportunities (lead generation, demand generation campaigns, marketing activities), and empowering sales (product knowledge training, marketing materials). The role requires collaborating with various teams (Product R&D, Sales, Marketing, SDR) to achieve sales goals and optimize marketing costs. Experience in cloud products and solutions is crucial.
Must have:
  • 5+ years in product management/operations
  • Cloud product/solution familiarity
  • Market strategy planning & execution
  • Sales opportunity development & lead generation
  • Sales enablement & material creation
Good to have:
  • Regional product operations experience
  • Strong interpersonal & organizational skills
  • Global team collaboration

Job Details

Responsibilities
About ByteDance Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. Why Join Us Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. Join us. About the team BytePlus is a business unit in ByteDance and provides intelligent platform services powered by industry-leading research in emerging technologies. From data analytics tools to computer vision software, BytePlus solutions enable businesses reach their potential. To help businesses access BytePlus technologies, the Platform team delivers a reliable and easy-to-use platform that businesses can use to discover, learn more about, purchase and use BytePlus solutions. Our platform makes it radically safe and effortless for technology professionals to consume solutions like BytePlus Recommendation, BytePlus Effects and BytePlus Data Intelligence to grow their businesses. This role is in charge of overseas marketing activities of BytePlus cloud products, responsible for the operation and monetization of BytePlus cloud products, potential customer opportunities and pipelines, and providing support for key regional customers. - Planning market strategy: Responsible for Go-To-Market of Byteplus cloud products/solutions, cooperate with Product R & D and sales positioning of key market target customers, assist in setting sales targets, plan market expansion strategies, etc - Develop sales opportunities: Build a list of sales prospects through existing Customer relationships, Lead Generation, marketing activities, etc., and expand effective business opportunities for sales. Based on named account, cooperate with sales and platform to improve corporate profile, develop and execute demand generation campaign, and promote potential customer conversion to SQL. Based on the target audience, plan product marketing activities, collaborate with multi-department teams including marketing and SDR, plan and implement integrated marketing plans, including online and offline, advertising, public relations, and social media activities, to attract qualified market potential customers MQL, and continuously optimize costs - Empowering Sales: Provide relevant product knowledge training, preferential policies, distribution strategies and marketing materials to the sales team, and analyze products to help achieve sales goals. Create and maintain product-related sales tools, such as official websites, sales brochures, presentation documents and videos, FAQs, customer cases, brochures, marketing and promotion templates, contract templates, etc. Participate in the construction of operation platform , establish business norms and standardized business processes, and improve Product Operation efficiency.
Qualifications
Minimum Qualifications - Bachelor degree or above, at least 5 years working experience in product management / product operations - Familiar with Cloud products and solutions Preferred Qualifications - Regional product operations experience - Strong interpersonal and organizational skills - Good awareness and effective collaboration with global teams ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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About The Company

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.

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