Project Manager - Paid Media and Creative Production

1 Month ago • 3-5 Years • Product Management • $80,000 PA - $95,000 PA

Job Summary

Job Description

SoundCloud is seeking a Project Manager to lead paid media and creative production initiatives. This role involves accelerating creative output and iteration velocity by partnering with marketing colleagues and collaborating with in-house visual designers to ensure smooth workflows. The Project Manager will transform strategic goals into creative briefs, evaluate and iterate on ad concepts for various platforms like TikTok, Instagram, YouTube Shorts, Meta, and Snapchat, and manage creative production cycles. Responsibilities include platform-specific content strategy, leveraging knowledge of ad formats and best practices, facilitating daily syncing, asset tracking, and quality assurance. The role also emphasizes testing and iteration through A/B tests, refining creative direction using performance insights, and translating audience personas into compelling creatives. Collaboration with Paid Media, Design, and Graphic teams to improve processes and align output with strategy, budget, and timelines is crucial.
Must have:
  • 3-5+ years in Project Management, Creative Operations, or Production
  • Strong visual and copy sensibility for ads
  • Deep understanding of ad platforms (TikTok, IG, Meta, Snapchat, Shorts)
  • Excellent briefing and feedback skills
  • Data-driven optimization of creative performance
  • Hands-on approach with design tools for minor changes
Perks:
  • Comprehensive health benefits (medical, dental, vision, mental health)
  • Robust 401k program
  • Employee Equity Plan
  • Generous professional development allowance
  • Creativity and Wellness benefit (gym membership, courses, books)
  • Flexible vacation and public holiday policy (up to 35 days PTO)
  • 16 weeks paid parental leave
  • Various snacks, goodies, and 2 free lunches weekly in office

Job Details

SoundCloud empowers artists and fans to connect and share through music. Founded in 2007, SoundCloud is an artist-first platform empowering artists to build and grow their careers by providing them with the most progressive tools, services, and resources. With over 400+ million tracks from 40 million artists, the future of music is SoundCloud.
 
SoundCloud is looking for a Project Manager who is focused on our paid media and creative production initiatives. Partnering with colleagues across marketing it’s your mission to accelerate creative output and iteration velocity, supporting both paid-media campaigns and in-house design production. You’ll also collaborate with our in-house visual designers, ensuring smooth workflows, alignment, and efficiency across all creative channels.

Key Responsibilities:

  • Briefing and building direction where you will be transforming strategic goals into precise creative briefs
  • Evaluating and iterating on ad concepts - design, tone, messaging and ensuring that they are thumb-stopping and platform-native
  • Platforming specific content strategy where you understand and guide the creation of ads optimized for TikTok, Instagram, YouTube Shorts, Meta, Snapchat, etc
  • Leveraging knowledge of targeting, ad formats, and creative best practices per platform
  • Creative production management where you'll be hands-off managing and reviewing cycles with the external and in-house graphic designer 
  • Facilitating daily syncing, asset tracking, and QA
  • Testing & Iteration where you'll be designing and executing A/B test structures and driving variation across creative concepts 
  • Utilizing performance insights to refine your creative direction
  • Focusing on audience and metrics --- translating audience personas into compelling creatives 
  • Collaboration and process improvement --- coordinating with Paid Media, Design, and Graphic teams to identify bottlenecks and implement process enhancements
  • Aligning output with strategy, budget, and timeline across all stakeholders

Experience and Background:

  • 3-5+ years of experience Project Management, Creative Operations, or Production roles in marketing, advertising, or creative services
  • Strong visual & copy sensibility — instinctively knows what makes a thumb‑stopping ad
  • Platform expertise — deep understanding of TikTok, IG, Meta, Snapchat, Shorts, and ad formats
  • Briefing & feedback excellence — can translate strategy into concise briefs and actionable creative insights
  • Data-driven optimization — comfortable optimizing creative performance via CTR, CPAS, ROAS, engagement metrics
  • Hands-on approach — mastering the right tools, you don’t mind rolling up your sleeves to make resizes and small design changes when needed

The salary range for this role is $80,000 - $95,000 annually. The final salary offered will be determined based on relative experience, skills, internal equity, and location. We also offer a generous total rewards program - read more about additional benefits and perks below!

About us:

  • We are a multinational company with offices in the US (New York and Los Angeles), Germany (Berlin), and the UK (London)
  • We provide a flexible work culture that offers the opportunity to collaborate and connect in person at our offices as well as accommodating work from home
  • We are deeply committed to ensuring diversity, equity and inclusion at all levels of our organization and fostering a community where everyone’s voice, perspective and experience is respected and heard
  • We believe a strong team is made by investing in employees through mentorship, workshops and enrichment opportunities

Benefits:

  • Comprehensive health benefits including medical, dental, and vision plans, as well as mental health resources
  • Robust 401k program
  • Employee Equity Plan
  • Generous professional development allowance
  • Interested in a gym membership, photography course or book? We have a Creativity and Wellness benefit!
  • Flexible vacation and public holiday policy where you can take up to 35 days of PTO annually
  • 16 paid weeks for all parents (birthing and non-birthing), regardless of gender, to welcome newborns, adopted and foster children
  • Various snacks, goodies, and 2 free lunches weekly when at the office

Diversity, Equity and Inclusion at SoundCloud

SoundCloud is for everyone. Diversity and open expression are fundamental to our organization; they help us lead what’s next in music by understanding and empowering our creators and fans, no matter their identity. We acknowledge the challenges in the music industry, and strive to influence an inclusive culture where everyone can contribute respectfully and thrive, especially the historically marginalized communities that many of our creators, fans and SoundClouders identify with. We are dedicated to creating an inclusive environment at SoundCloud for everyone, regardless of gender identity, sexual orientation, race, ethnicity, migration background, national origin, age, disability status, or care-giver status.

At SoundCloud you can find your community or elevate your allyship by joining a Diversity Resource Group. Diversity Resource Groups are employee-organized groups focused on supporting and promoting the interests of a particular underrepresented community in order to build a more inclusive culture at SoundCloud. Anyone can join, whether you share the identity or strive to be an ally.

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