Publisher Intelligence and Strategy Analyst, Sellside Monetization
Job Summary
Job Description
The Publisher Intelligence and Strategy Analyst will drive business impact for Google's Sellside Monetization by managing data infrastructure, converting data into actionable insights, and informing decision-making across APAC and Global Sellside. Responsibilities include understanding digital marketing trends, developing performance analyses, conducting business forecasting, creating strategic recommendations for leadership, managing reporting systems for business and customer health, developing publisher optimization strategies, and fostering collaboration within the APAC Sellside analyst community. The role requires expertise in data analysis, business planning, and presentation of complex information. The analyst will work with Google's partners to fund the world's information by enabling digital platforms.
Must have:
- Bachelor's degree or equivalent experience
- 4+ years in data analysis, consulting, or finance
- SQL and other programming languages
- Excellent communication and presentation skills
- Strong analytical and problem-solving abilities
- Develop performance analysis and insights
Good to have:
- Master's degree in engineering or related field
- Project management experience
7 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in data analysis, management consulting, financial analysis, digital marketing or corporate strategy.
Preferred qualifications:
- Master's degree in engineering, or a related field.
- Experience in project management.
- Knowledge of SQL and other programming languages in coding.
- Excellent verbal and written communication skills, with the ability to present complex analytics in a structured and clear manner.
- Excellent business judgement, thinking and problem-solving skills.
About the job
Global Partnerships (GP) Sellside Monetization has the goal to fund the world’s information by enabling digital platforms, properties and content creators.In this role, you will be responsible for driving business impact for the Sellside and Google by managing data infrastructure, converting data into insights and enabling decision making by our stakeholders across the Asia-Pacific (APAC) and Global Sellside organization.The Global Partnerships organization is responsible for exploring new opportunities with Google's partners. Google’s Global Partnerships team works with a wide range of partners to bring the best of Google to power their business. The Global Partnerships team supports Google’s own Product teams with essential partnerships to help Google’s user experiences in advertising, Search, Assistant, Maps, Travel, Shopping, Payments and more. Teams create product-enabling partnerships, go-to-market strategies and incubate business growth for a variety of products.
Responsibilities
- Understand trends in digital marketing, provide investigative support and create/maintain business plans.
- Develop performance analysis and insights through research and analysis of business drivers, market landscape and operations metrics.
- Perform business forecasting, planning and recommend strategies to the leadership team to scale growth. Help convert data analysis into presentation of findings and recommendations to the leadership team.
- Develop and manage reporting systems for understanding the health of business and customers, and develop publisher optimization strategies to help partners grow their business.
- Promote the development of the analyst community within APAC Sellside, with a reputation for cross-collaboration.
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