Regional Product Commercialization Lead | EMEA/APAC

1 Hour ago • 10 Years + • Product Management

About the job

Job Description

The Regional Product Commercialization Lead will be responsible for defining and planning product launches in EMEA/APAC, collaborating with regional teams (AdOps, RevOps, Marketing, Revenue leadership) to drive adoption. Key responsibilities include understanding regional advertiser needs, prioritizing solutions, communicating with clients, leading product requirements through development, and understanding local market dynamics. The role also involves contributing to strategic projects to improve efficiency and revenue growth, and providing training on best practices. This role requires deep experience in ad tech, ideally with experience in the entertainment and streaming sector.
Must have:
  • 10+ years in ad tech, product marketing, or project management
  • Experience in entertainment/streaming TV (preferred)
  • Partnering with global product teams and engineering
  • Influencing sales teams and developing go-to-market strategies
  • Defining product launch programs and plans
  • Understanding regional advertiser needs and pain points

Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

The Ads Platform team builds the advertising systems and integrations that power the delivery of ads using our world-class content delivery ecosystem. We deliver ads in a manner that’s thoughtful of our member’s viewing experience and drive great outcomes for advertisers. We also ensure that advertiser brand safety is ensured during serving, members only see the most appropriate ads for them and Netflix’s advertising policies and contracts are thoroughly enforced.

Our team is new, yet we are ambitious about building highly performant advertising systems and delivering high impact to our business by monetizing our incredible slate of content. As one of the newest entrants in the rapidly growing Connected TV advertising space, we seek to build unique value propositions that help us differentiate from the competition and become a market leader in record time.

What you'll be doing:

  • Define the program and plan for product launch partnering closely with regional counterparts, AdOps, RevOps, Marketing, and Revenue leadership to drive product adoption.

  • Partner closely with the Revenue team to deeply understand regional advertiser needs and pain points, form business requirements, and prioritize solutions.

  • Communicate directly with clients to support Revenue and Account Management teams providing regional technical sales and integration support

  • Lead regional product requirements through the early stages of planning and development with a clear articulation of customer feedback and market insights, becoming a trusted partner to Revenue and Marketing.

  • Develop a deep understanding of local market dynamics, opportunities, competitive sets, value propositions, adoption accelerants and customers.

  • Contribute and work independently on ad hoc strategic projects to generate process efficiencies and to drive revenue growth for our ads business

  • Contribute through knowledge sharing and training for internal teams in process and platform best practices

We’re seeking a candidate who has:

  • At least 10 years of experience in ad tech, product marketing, product operations, product strategy, or technology project management

  • Preferably, at least 3 years of experience in the entertainment and streaming TV sector

  • Experience partnering with and influencing global product teams and/or engineering to represent market requirements

  • Experience partnering with and influencing sales teams and developing market-specific go-to-market strategies

is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

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About The Company

Netflix is one of the world's leading entertainment services with over 247 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

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