Salesforce Consulting - Marketing Cloud Functional Manager

Line of Service

Advisory

Industry/Sector

Not Applicable

Specialism

Salesforce

Management Level

Manager

Job Description & Summary

We believe that challenges are better solved together. That's why you'll join a diverse, global community of solvers - an unexpected mix of people that come together to build trust in society and solve important problems. With us, you are encouraged to lead with your heart and values, and where your unique skills are developed and put to work in unexpected and exciting ways, superpowered by technology.

At PwC South East Asia Consulting, we help businesses to work smarter and grow faster. We partner with our clients to build effective organisations, innovate and grow, reduce costs, manage risk and regulation and, leverage talent. Our aim is to support businesses in designing, managing and executing lasting beneficial change.

PwC’s South East Asian Consulting practice provides a comprehensive range of professional services and experience to deliver large scale, cross territory transformation projects, wherever our clients need us to be – from strategy through to execution.

As a Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:

• Excellent written and verbal communication skills.

• Experience with Marketing Cloud configurations and various studios such as content builder, data extensions, dynamic content, email studio and journey builder, mobile studio, personalisation, and customer data platform, Advertising Studio.

• Translate business requirements into technical solutions within Salesforce Marketing Cloud

• Provide guidance/coaching/training for Salesforce Marketing Cloud specialists on system configuration, functionality and enhancements as released by Marketing Cloud.

• Work with functional users to analyze business requirements and provide recommendations for enhanced Marketing Cloud functionality.

• Perform Marketing Cloud administration activities to support the day-to-day operations of the system.

• Oversee the execution of marketing campaigns, ensuring accuracy, timelines, and compliance with best practices and regulations

• Experience working with other relevant MarTech solutions (e.g. Google Analytics, Optimizely, Hootsuite, Adobe Experience Manager)

• Experience eliciting high-level business requirements and creating detailed functional specs as well as other documentation like requirement traceability matrixes, work-flow diagrams and use-cases

• Ability to lead team and client meetings and to clearly articulate the solution being developed with all the stakeholders along with ability to walk stakeholders through marketing solutions

• Experience working with agile methodology

• Experience in a consulting environment with demonstrated track record of continuing responsibilities, creativity and innovation

• Serve as the bridge between PM, QA, development and client teams

• Participate in the creation and execution of test plans, strategies, and communications (e.g. requirement traceability, test scripts, test data requirements, defect management)

• Design and create training materials (e.g. job aids, reference guides, training manuals)

• Oversee the management of project documentation

Education and Experience 

• 6+ years of experience as a marketing cloud administrator or marketing Cloud Functional Analyst

• Minimum 6-8 years of experience gathering and documenting requirements

• Strong background in agile SCRUM agile practices and associated tools (Jira, Confluence, Slack, etc.)

• Certified in Marketing Cloud Consultant

• Certified in Salesforce Accredited Professional Certification on Personalization Builder/ Salesforce Accredited Professional Certification on CDP is preferred

• Experience with any marketing automations tools/platforms

• General understanding of key digital marketing trends

NA

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required:

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Optional Skills

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Up to 20%

Available for Work Visa Sponsorship?

Yes

Government Clearance Required?

No

Job Posting End Date