Senior Content Strategist (Americas)

2 Months ago • 3 Years + • Editorial • Social Media

Job Summary

Job Description

The Senior Content Strategist (Americas) will develop and execute a comprehensive content strategy aligned with business objectives and user needs. Responsibilities include content planning, creation (blog posts, articles, social media, emails, webinars), editing, optimization (SEO), distribution, analytics, and management of various platforms. This role requires expertise in webinar planning, social media management (including automation tools like Buffer, Hypefurry, TweetHunterX, and PhantomBuster), email marketing (Beehiiv, ConvertKit, SparkLoop), design (Canva), and paid advertising. The ideal candidate possesses strong writing, editing, and communication skills, along with experience with CMS, SEO best practices, and various content tools.
Must have:
  • Content strategy development & execution
  • High-quality content creation (various formats)
  • SEO optimization & content analytics
  • Social media management & automation
  • Email marketing & webinar expertise
  • Proficiency in design & content tools
Good to have:
  • Funnel hacking experience
  • Graphic design or video editing skills
  • A/B testing and personalization experience
Perks:
  • Competitive salary & equity options
  • Hybrid work model
  • Professional development opportunities
  • Health & wellness benefits

Job Details

Description

We are seeking a talented and creative Content Strategist to join our team. As a Content Strategist, you will play a crucial role in developing and executing our content strategy, ensuring our brand message resonates with our target audience.

Requirements

Responsibilities

  • Content Planning: Develop and implement a comprehensive content strategy aligned with business objectives and user needs.
  • Content Creation: Create high-quality content, including blog posts, articles, social media posts, emails, and webinars.
  • Content Editing: Review and edit content to ensure accuracy, clarity, and consistency with brand guidelines.
  • Content Optimization: Optimize content for search engines (SEO) and user engagement.
  • Content Distribution: Manage content distribution across various channels, including social media, email, and the company website.
  • Analytics: Track and analyze content performance to measure effectiveness and identify areas for improvement.
  • Webinar Expertise: Plan, execute, and promote webinars using industry-standard software.
  • Social Media Management: Create and manage social media content, engaging with followers and building community.
  • Email Marketing: Develop and send email campaigns using platforms like Beehiiv, ConvertKit, and SparkLoop.
  • Design: Create visually appealing content using design tools like Canva.
  • Social Media Automation: Utilize tools like Buffer, Hypefurry, TweetHunterX, and PhantomBuster for social media scheduling and automation.
  • Paid Advertising: Manage paid advertising campaigns on various social media platforms.
  • Newsletter Setup: Design and set up email newsletters using preferred platforms.
  • Planning and Setup: Plan and execute content calendars, project timelines, and other organizational tasks.
  • Build consistent brand aesthetic

Qualifications

  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • 3+ years of experience in content strategy or a similar role.
  • Strong writing and editing skills.
  • Experience with content management systems (CMS).
  • Knowledge of SEO best practices.
  • Familiarity with social media platforms and analytics tools.
  • Experience with webinar software, email marketing platforms, and design tools.
  • Proficiency in using tools like Beehiiv, ConvertKit, SparkLoop, Canva, Buffer, Hypefurry, TweetHunterX, and PhantomBuster.
  • Knowledge of paid advertising platforms and strategies.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.

Preferred Qualifications

  • Experience in funnel hacking.
  • Knowledge of graphic design or video editing.
  • Experience with A/B testing and content personalization.

Benefits

  • Competitive salary and equity options.
  • Hybrid work model offering flexibility.
  • Opportunities for professional development and growth.
  • Health and wellness benefits.

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