Senior Copywriter, Freelance

10 Minutes ago • 5 Years + • $58,240 PA - $139,360 PA

Editorial

Job Description

The Senior Copywriter, Freelance at Hogarth is responsible for concepting and crafting engaging copy that meets client brief requirements for consumer or business audiences. This role involves taking briefs, conducting research, and creating integrated communications across various channels like headlines, emails, social content, landing pages, and editorial. The ideal candidate will have experience with both long and short-form communications, understand audience segmentation, and adapt their style to fit brand voice while working in a fast-paced environment.

Must Have:

Concept and craft engaging copy for client briefs.
Create integrated communications (headlines, emails, social content, landing pages, editorial).
Experience with both long and short form communications.
Understand how to create communications for different segment audiences and adapt across platforms.
Familiarize with current creative campaigns and tailor style to brand voice.
Outstanding communication, interpersonal, and organization skills.
Ability to work in a fast-paced environment.
Adhere to brand tone of voice.
Ensure copy is on point for segment audiences and brand continuity.
Think conceptually for integrated campaigns (digital, social, OLV).
Collaborate with client team members and partner agencies.
Utilize process workflows and manage assets to meet deadlines.
Bachelor’s degree or relevant experience.
5+ years of experience as a copywriter in an agency setting.
Experience within or for large-scale professional services firms, global consultancies, financial institutions, or complex B2B environments.
Able to manage multiple projects with guidance from creative leads.
Team player.
Expertise in social/digital.
Fresh, bold, creative thinking.
Curious & passionate self-starter.
Ability to translate strategic insights into dynamic content for digital and social.
Ability to present ideas clearly to diverse audiences.
Stay immersed in industry trends and cultural movements.

Perks:

Competitive benefits package

Add these skills to join the top 1% applicants for this job

communication

team-player

game-texts

A Hybrid working model

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

What does a Senior Copywriter, Freelance do at Hogarth?

The Senior Copywriter, Freelance will be responsible for concepting and crafting engaging copy that meets all client brief requirements – whether the work is crafted for consumer or other business audiences. This role requires the ability to take a brief, do your own research when needed and create integrated communications (headlines, emails, social content, social post copy, landing pages, editorial and more) over a mix of brand and tactical projects while maintaining the high-quality standards of Hogarth. Experience with both long and short form communications is required.

An understanding of how to create communications targeted for different segment audiences and how it’s adapted across platforms is necessary. The ideal candidate must be curious and adaptable; they must be able to familiarize themselves with the most current creative campaigns in market and then tailor their style to fit the overall brand voice. In addition, they will have outstanding communication skills with demonstrated interpersonal and organization abilities and must be able to work in a fast-paced environment.

Responsibilities

Adhere to brand tone of voice with understanding of variations for different products within the business
Ensure copy is on point for segment audiences and brand continuity is maintained
Create and write engaging copy for new campaign initiatives across digital, print, and social media, as well as for presentations, scripts, and storyboards for video projects
Think conceptually to come up with creative executions for integrated campaigns (specifically concepting for digital, social and OLV)
Sit in on creative briefs to ensure they are complete and clear on what is expected before beginning production
Collaborate with various client team members and partner agencies to deliver projects on brand and to spec
Utilize process workflows and manage assets to meet deadlines
Provide strategy and direction to team members, fostering a collaborative and innovative environment
Champion proactive brainstorming sessions to generate fresh ideas and creative solutions
Leverage experience in managing and mentoring other writers to elevate the team's output
Ensure conceptual skills are sharp, consistently translating ideas into compelling narratives
Maintain a strategic approach to all projects, aligning creative direction with overarching business goals
Effectively communicate and walk through projects with senior-level stakeholders, ensuring alignment

Requirements

Bachelor’s degree or relevant experience
5+ years of experience working as a copywriter in an agency setting with a significant portion gained within or for large-scale professional services firms, global consultancies, financial institutions, or similarly complex B2B environments
Able to manage multiple projects with guidance from creative leads
Team player able to collaborate with creative and brand leads across multiple projects
Eat & breathe social/digital
Fresh, bold, creative thinking
Curious & passionate self-starter
Demonstrate ability to translate strategic insights into dynamic content for digital and social
Positive, open minded, solutions-oriented thinker
Demonstrate outstanding ability to present ideas clearly to diverse audiences
Stay immersed in industry trends and cultural movements, leveraging insights to inform creative strategies

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.