Senior Creative Lead - Streaming

General Summary: 

Warner Bros. Discovery Creative APAC is the multi-award-winning in-house agency creating brand identities, on-air promotions, advertising, branded content and communications for consumer, trade and corporate use across a range of media. 

Reporting to the Creative Director ANZ, the Leads core responsibility is to translate marketing briefs into powerfully effective ideas and creative concepts (primarily on-air promos, digital & cross-media campaigns), on time, budget, brand and brief. Where appropriate they will write and/or execute creative work themselves. They will have a close working relationship with the design team, wider APAC creative teams, marketing and channel management.  

Key Responsibilities: 

• Receive and effectively interpret marketing briefs for Streaming 

• Generate and present ideas that are effective across all media. 

• Build close working relationships with Marketing to better understand their needs and provide high quality and proactive creative solutions. 

• Provide sign-off of creative work and present / sell-in to marketing, channel management and their clients as needed. 

• Write, direct and produce creative and other materials as required. 

• Be a mentor for creative team members, providing coaching, creative direction and supervision, continually assessing and motivating others. 

• Ensure delivery of innovative creative AND media, using the best and most effective production techniques 

• Act as a brand champion and guardian, ensuring consistency (of brand and tone of voice) across all Streaming Creative assets 

• Support the CD as required on ad hoc projects – branding, sizzles & APAC wide creative solutions where needed. 

• Collaboration with other creative leads in the region and understanding of the APAC portfolio of brands. 

Qualities: 

• Minimum 5years in a senior role, leading a creative team 

• Driven individual with the ability to work under pressure and meet tight deadlines. 

• Strong leadership capability and creative support for the CD. 

• Solutions based thinking and ability to create internal efficiencies/prioritisation where required. 

• Excellent verbal and written communication skills. 

• Ability to work within a team environment and independently when required. 

• Highly creative, able to work across multiple projects at the same time. 

• Strong presentation skills and building creative decks. 

• Demonstrable track record of creative excellence. 

• People management experience is critical, including the ability to assess, motivate, coach creative and production staff across linear and digital. 

• Strong understanding of Discovery Portfolio / Streaming brands & target audiences. 

• Strong collaboration with internal marketing teams and ability to manage creative KPI’s.