Senior Field Marketing Manager, Mexico

1 Year ago • 7 Years + • Marketing

Job Summary

Job Description

Stibo Systems is seeking a Senior Field Marketing Manager for Mexico City to develop and execute B2B marketing campaigns in LATAM. This role involves supporting the sales team to achieve business goals and revenue targets by attracting new leads and engaging with prospects and customers. You will collaborate with the global marketing team to boost brand awareness and drive lead generation through targeted campaigns. The position requires executing demand generation strategies including digital campaigns, content syndication, events, and Account-Based Marketing (ABM). The ideal candidate is creative, analytical, data-driven, proficient in modern marketing tools, and can work independently within a team.
Must have:
  • 7+ years marketing experience
  • 5+ years in Field Marketing (B2B)
  • Experience in SaaS companies
  • Track record of multi-channel campaigns
  • Cross-functional collaboration skills
  • Proficiency in CRM/marketing automation
  • Fluent in English
Perks:
  • Hybrid work model
  • MindFUL and MindFuel days
  • International career opportunities
  • Access to learning platforms
  • Inspiring and caring environment

Job Details

  • Senior Field Marketing Manager, Mexico City

    Are you passionate about technology that addresses common business challenges? Are you prepared to plan, execute, monitor, and enhance our B2B marketing campaigns in LATAM?

    Stibo Systems seeks a Senior Field Marketing Manager with experience developing and executing marketing campaigns to join our Latin America Field Marketing team.

    “The modern marketer doesn't think of marketing as channel tactics but a series of integrated experiences supporting the customer journey,” says Paul O’Sullivan, VP of Global Demand Generation.

    If you seek an exciting company with a multinational environment and daily challenges, this opportunity is perfect for you!

    The Marketing Team

    Take this wonderful opportunity to join a fast-moving B2B software company and become a support to our sales team, positioning our company and achieving LATAM business goals and revenue targets.

    In this role, you'll collaborate closely with the broader marketing team, sales, and other departments to attract new leads and actively engage with both prospects and existing customers. Our global Field Marketing team includes over 45 professionals across the Americas, EMEA, and APAC regions.

    The team’s goal is to boost Stibo Systems' brand awareness within the region and drive lead generation through highly targeted, integrated marketing campaigns.

    The Role & Expectations

    As a Senior Field Marketing Manager, you will play a key role in executing and optimizing demand generation strategies, encompassing digital campaigns, content syndication, virtual and in-person events, and Account-Based Marketing (ABM) initiatives.

    Key Responsibilities:

    • Develop and execute regional marketing campaigns aligned with Global Campaigns to drive brand awareness and lead generation.
    • Leverage and refine marketing content to create effective nurture programs targeted to our audience.
    • Coordinate events with third-party vendors and partners, including virtual seminars, fireside chats, and networking events.
    • Measure and report on campaign performance, evaluating outcomes against established goals.
    • Implement and oversee ABM tactics for the region in close collaboration with sales teams.

    Our ideal candidate is both creative and analytically minded, with a data-driven approach to decision-making. You have a strong grasp of modern marketing tools, demand generation strategies, and content creation processes. You are a dedicated professional who can work independently and effectively contribute to a collaborative team environment.

    Who We Are Looking For

    We are looking for a driven and innovative Senior Field Marketing Manager to join our dynamic, creative team. As our ideal candidate, you bring a strategic, professional, and proactive mindset with a focus on field marketing efforts that drive pipeline growth for the Sales Team. With your territory expertise, you’ll play a key role in developing and executing successful regional marketing campaigns, bringing fresh ideas to the table, and engaging effectively with prospects and customers across different channels.

    Key Qualifications:

    • 7+ years of experience in marketing, including 5+ years in a Field Marketing role within the B2B sector
    • Proven experience in SaaS companies, with a solid understanding of the SaaS business model
    • Strong track record of integrated, multi-channel, multi-touch marketing campaigns
    • Ability to work cross-functionally with global teams, managing multiple projects simultaneously
    • Proficiency with CRM and marketing automation tools (e.g., HubSpot, Salesforce)
    • Fluency in English, with excellent communication skills to build rapport with prospects and customers

    We Offer

    At Stibo System, we offer more than just a job. We put people first and inspire you to become the best version of yourself.

    • We care about our colleague’s work-life balance, and we offer flexibility through a hybrid work model. We offer “MindFUL” and MindFuel” days, which are global days off, learning days, volunteer days, and much more
    • International: A growing global company, with worldwide career opportunities, multicultural teams, and access to learning platforms like Udemy
    • Well-being: A caring and inspiring environment, promoting a happy and healthy lifestyle through a wide range of facilities and activities
    • We create our software products and have a proven record of adding significant business value for our customers.

    Join Stibo Systems, where we embrace 'All Kinds of Data Minds.'

    Stibo Systems is a global company with a Nordic heritage. We help companies transform into digital leaders through market-leading multidomain master data management that delivers transparency. Through our solution, large brands (our customers) connect data across their products, customers, stores, employees, suppliers, digital assets, and much, much more.

    Our people are key to our success, and at Stibo Systems, you'll find an environment that values data-drivenness, creativity, curiosity, and analytical thinking. We're committed to making you feel trusted, invested in, and connected, fostering a workplace where every data mind thrives. Be part of our journey to digital leadership!

    Interested?

    We invite candidates for interviews continuously, so please apply as soon as possible.

    We look forward to hearing from you.

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About The Company

Stibo Systems is the master data management company that enables enterprises to become data-driven.In a world of complexity and uncertainty, we provide stability and transparency. That’s why some of the world’s most renowned brands choose to work with us. The Stibo corporation has existed since 1794. Today, Stibo Systems is held by a foundation, which allows us to focus on the long-term development of a strong product portfolio and obsess about servicing our customers. All without the interruptions of mergers and acquisitions.

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