The Senior Global Marketing & Campaign Manager will be responsible for global paid media advertising for PC and console game titles. This role oversees planning, creative design, and production of user acquisition (UA) materials for global distribution. Key responsibilities include advertising efficiency optimization, generating advertising concepts, executing creative solutions for various regions and stages based on market plans, collaborating with overseas advertising channels for intelligent deployment and user growth, leveraging data-driven approaches, and quantifying results. The ideal candidate has over 10 years of UA experience for console or PC games, global game channel deployment expertise, data analysis skills, and creative content abilities.