Senior Lifecycle Management Specialist

2 Months ago • 3 Years + • Campaign Management

Job Summary

Job Description

The Senior Lifecycle Management Specialist will establish a cross-vertical lifecycle management and communication playbook for Super.com. Responsibilities include overseeing customer lifecycle management, contributing to increased conversions and net revenue, and developing best practices for membership retention. This role involves strategy, stakeholder management (remote and in-person), account and relationship management, and project management. Key tasks include strategizing, developing, and executing email, SMS, and push marketing campaigns using Customer.io; advanced segmentation to boost revenue and sign-ups; creating and testing templates/segments; analyzing campaign metrics (deliverability, open rates, CTR, revenue, sign-ups); and collaborating with cross-functional teams.
Must have:
  • 3+ years experience managing SMS, Push, and email campaigns
  • Experience with Customer.io or similar platform
  • Data analysis skills
  • Basic graphic design software proficiency
  • Communication copywriting and content creation
Perks:
  • Remote-first work environment
  • Unlimited PTO
  • Recharge days
  • Travel discounts
  • Weekly UberEats credit
  • Annual company offsites
  • Generous parental leave
  • Flexible return-to-work plan
  • Competitive salary and equity
  • Great benefits
  • Wellness and development budgets

Job Details

About Super.com 
At Super.com, we’re on a mission to help people save more, earn more, and get more out of life. That goes for both our customers and our team.

For our employees, Super.com is more than just a workplace—it’s an opportunity to grow, make an impact, and unlock your full potential. We invest in learning, celebrate bold ideas, and create pathways for career growth.

We move fast, think big, and always put people first. Your career should be as rewarding as the work you do, and at Super.com, we’re here to make every day Super.

About the role
The mission for the Sr. Lifecycle Management Specialist is to establish a cross vertical lifecycle management and communication playbook for Super.com. They will oversee customer lifecycle management, contribute to growing conversions and net revenue, and formulate best practices to increase membership retention. This role will encompass strategy, remote and in-person stakeholder management, account and relationship management, and project management.

What you'll be working on

    • Strategise, develop and execute comprehensive E-mail, SMS, and Push Marketing campaigns and automations utilising Customer.io as the platform of choice across all of Super.com’s products
    • Advanced Segmentation and identifying opportunities to increase transactional volume and resultant revenue and sign ups
    • Create and test new templates / segments
    • Plan, research, and set up customer communication flows
    • Analyse and report on lifecycle campaign metrics including, but not limited to: deliverability rates, open rates, CTR, and overall revenue and signups to drive insights and action on them
    • Collaborate efficiently with stakeholders across different teams to be able to manage requirements and priorities

Who we're looking for:

    • 3+ years hands-on experience managing the setup of SMS, Push notification, and email campaigns
    • Experience with Customer.io or a similar platform
    • Experience with basic graphic design software
    • Data analysis skills
    • Familiarity with communication related copywriting and content creation
We’ve got you covered
- We are remote first: You have the flexibility to work from around the world and the hours that make sense for you– so that you can do your best work while living life on your own terms 
- Other perks include: unlimited PTO, recharge days, travel discounts on SuperTravel, Weekly UberEats credit, annual company offsites 
- We welcome new family additions with generous parental leave and a flexible return-to-work plan
- Competitive salary packages, equity options, great benefits from day one, wellness budgets, as well as personal and team-level development budgets
- This is just scratching the surface– see our careers site for a more detailed overview of our perks & benefits

We Believe in Equal Opportunity
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Accommodations are available on request for candidates taking part in all aspects of the selection process. If needed, please notify our Talent Acquisition Partner.

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