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Job Description:
Job Title: Senior Manager, Advertising Business Strategy
Hiring Manager: Head of Business Strategy and Demand Operations, Director
Location: San Francisco, CA (Hybrid)
Activision Blizzard Media (ABM) is seeking a Senior Manager, Business Strategy to join the Strategy and Operations team.
In this role, you will report to the Head of Business Strategy and Demand Operations Director and work closely with ABM leaders to design major strategies, seek alignment, and build /track action plans to drive the expansion of advertising experiences and monetization in games and gaming platforms. You will also work closely with other operational leaders at ABM, as well as stakeholders (including senior leaders) across our broader gaming and advertising organizations.
You will be a critical contributor/leader in setting, maintaining, and driving a vision leading to exponential revenue growth, setting a path that considers opportunities and challenges.
Co-create and maintain gaming advertising’s long-term vision and strategy, consistent with broader gaming business vision, and align it across BU executive and operational leadership
Transform our vision into execution plans shared by all involved parties. Leverage frameworks such as OKRs to ensure clear ownership, measurement, and efficient execution
Partner with ABM and BU leadership to refresh gaming ads’ yearly and quarterly plans to ensure the best course of action is pursued
Support/lead business development of ads monetization across the gaming organization with a strong understanding of our gaming partners’ needs and a clear understanding and articulation of ABM value proposition
Identify and prioritize growth projects. Secure leadership consensus with a clear narrative backed by data-driven analysis. Rally teams behind prioritization and program-manage relevant cross-functional projects to pursue these opportunities.
Ensure that our business strategies are well communicated, aligned, and incorporated into functional strategies (Product Strategy/Roadmap, Go-To-Market Strategy, etc.)
Set a cadence for business and project reviews with appropriate partners. Lead meetings to ensure visibility and priority alignment cross-functions
Act as a subject matter expert in the world of advertising. Develop and maintain expertise in the fast-paced gaming and ad-tech market. Anticipate and evaluate the impact of major industry changes (e.g., Privacy regulation) and be ready to evolve our long-term and short-term paths. Educate internal and external stakeholders on advertising dynamics.
Lead regular and ad-hoc presentations/updates to ABM and MS leadership. Set agendas and desired outcomes, create and coordinate content, facilitate high-quality content and conversations
Lead or support ad-hoc projects in support of the General Manager of ABM, or other ABM Leadership members
6+ years of experience in a relevant position(s) and industry, such as a Corporate/Business Strategy team and/or premier Management Consulting firms
Strong experience/understanding of gaming and ad monetization/technology is highly preferred
Strong program and stakeholder leadership skills, bringing structure to multiple ongoing initiatives with different cross-functional touchpoints
An inspiring leader/partner who excels at collaborating with team members and influencing senior leadership
Ability to process complex information, bringing in a framework to navigate and design solutions for complex issues
Excellent storyteller using written and verbal communication skills to educate and convince stakeholders
Has good business intuition backed by a data-driven approach to decision-making
Strong work ethic and an appetite to learn more about the ever-changing gaming and ads industries
About Activision Blizzard Media
Activision Blizzard Media is the gateway for brands to the #1 cross-platform gaming company in the western world, with hundreds of millions of players across over 190 countries. Our legendary portfolio includes iconic mobile game franchises such as Candy Crush™, esports opportunities like the Call of Duty® and Overwatch® Leagues, and some of the top PC and console gaming franchises such as World of Warcraft®, Call of Duty®, and StarCraft®. The idea is simple: great game experiences offer great marketing experiences.
A Great Saga Needs All Sorts of Heroes
King strives to be a place where everyone can be their most authentic self. We recognize that diversity, equity and inclusion is a vital and continuous conversation, and that change only happens when we all come together. It’s our mission to build a diverse and inclusive Kingdom for our people, players, and community.
Making the World Playful
Making the World Playful is our mission – it’s the thread that connects our people, our players, and our passion for our games. Let’s face it, who doesn’t love a bit of fun?
Kingsters are seriously playful: creative thinkers who balance art and science to bring moments of magic to millions daily. But our players aren’t the only ones that can level-up. We’re always looking for ways to champion each other and make what’s already great, even better.
So, if this feels like a fun way to spend your days, and you share our passion, our values, and our hunger to shape the future, join us in Making the World Playful.
Applications needs to be in English.
Discover King at careers.king.com
Rewards
We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:
Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/.
In the U.S., the standard base pay range for this role is $111,780.00 - $206,882.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role’s range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.Upload your resume, increase your shortlisting chances by 80%
At King, we’re Making the World Playful. Heard of Candy Crush? We’re the creators behind it and loads of other sweet games like Farm Heroes.
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