Senior Manager, Consumer Proposition and Insights

1 Month ago • 7-10 Years

Job Summary

Job Description

As the Senior Manager of Consumer Proposition and Insights, the role involves implementing and extracting learning from consumer and dental professional adhoc research studies, ranging from concept tests to line optimizations, consumer journey and segmentation, and in-depth interviews. The Senior Manager will be responsible for generating insights from multiple sources, conducting analysis, implementing research roadmaps, and representing the consumer voice to inform decision-making. The role requires synthesizing large amounts of data, communicating findings effectively, and driving consumer-centricity within the Business Unit Oral Health Care, contributing to the development of winning propositions and informing the overall strategy.
Must have:
  • 7-10 years of international marketing research experience.
  • Skills in unearthing insights and driving strategy.
  • Agility with data analysis and actionable recommendations.
  • Strong communication and presentation skills.

Job Details

Job Title

Consumer Proposition and Insights - Senior Manager

Job Description

Your Challenge:

Looking at the challenges the world is facing today Philips’ purpose has never been more relevant. So whatever your role, if you share our passion for helping others, you’ll be working towards creating a better and fairer future for all.

As the Senior Manager of Consumer Proposition and Insights, you create value by implementing and extracting learning from consumer and dental professional adhoc research studies. These studies go from concept test to line optimizations, consumer journey and segmentation, communities to in depth interviews and meta-analysis. Together with the Consumer Proposition and Insights Leader, you drive consumer centricity and insights-driven decision making in the Business Unit Oral Health Care.

The newly created Consumer & Proposition Insights team within the BU OHC (Business Unit Oral Healthcare), reporting to the Consumer & Proposition Insights Leader. You will be part of a team of 3 colleagues, based in Amsterdam. The team works with different oral care segments, multiple countries and to key audiences - consumers and dental professionals; leverages tools and frameworks co-created with the Consumer Insights Global Center of Excellence; partners with recognized research agencies and uses a diverse portfolio of methodologies.


Your role:

  • Generating learning and identifying opportunities from combining multiple sources of information - qual and quant - that help unlock hypothesis, create winning propositions and inform strategy (past consumer and dental professional studies, existing digital consumer and dental professional data, secondary research available)

  • Generating adhoc analysis and socializing learning from existing Brand Health tracker – consumer and dental professional based

  • Implementing and owning the full end to end research roadmap for innovation projects (concept test, claims test, line optimization, pack test …), translating key learning into actions for the project teams

  • Representing the voice of the consumer and dental professional to inform decision-making at any step of the innovation process (VPC, PDLM, MLDs)


You're the right fit if:

  • 7-10 years of international experience in the marketing research environment, working with multiple qual and/ or quant methodologies within consumer marketing. If health care experience, is a plus

  • Proven skills in unearthing insights to drive strategy, identify market growth opportunities, develop new products, run workshops

  • Agility with large amounts of data being able to synthesize and produce actionable learning/ recommendation to the business, communicating in a concise and clear way with storytelling and visual design

  • Strong communication and presentation skills; ability to articulate ideas clearly and confidently to senior marketers and stakeholders

  • Proven records of behaviour skills such as: Resilience, Flexibility, being comfortable with Uncertainty; and willing to work in a collaborative environment

  • A large dose of curiosity to learn (fast) about the industry, proactivity and continuously uncomfortable with status quo to help raise the bar and build the Insights function that underpins brand building

  • Master’s degree in Business, Marketing, Social Science

  • Fluent in English

  • Advanced Ms Office, Power BI


How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.

About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

Similar Jobs

PwC - ETIC, Finance Operations Manager (German Speakers)

PwC

Cairo, Cairo Governorate, Egypt (On-Site)
7 Months ago
SSC Technologies - Manager - Hedge Fund/ Private Equity Fund Accounting

SSC Technologies

Los Angeles, California, United States (Hybrid)
9 Months ago
Inveniolsi - SAP Enable Now Senior Consultant

Inveniolsi

India (On-Site)
1 Month ago
Ion - Analyst - LCM - Mumbai - 764

Ion

Mumbai, Maharashtra, India (On-Site)
8 Months ago
Lionbridge Games - Software Testing Associate

Lionbridge Games

Masovian Voivodeship, Poland (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Bosch Group - Student Assistant for Service - join a dynamic team!

Bosch Group

Ballerup, Denmark (On-Site)
2 Weeks ago
dun bradstreet - Senior Data Engineer

dun bradstreet

Hyderabad, Telangana, India (Hybrid)
3 Weeks ago
Kavalirio - Audit Associate

Kavalirio

Maitland, Florida, United States (On-Site)
1 Month ago
Tesla - Service Advisor

Tesla

London, England, United Kingdom (On-Site)
4 Months ago
Capgemini - Quality Assurance-Engagement Manager I

Capgemini

Kolkata, West Bengal, India (On-Site)
2 Months ago
NCR Voyix - IT Help Desk Analyst

NCR Voyix

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (On-Site)
1 Month ago
Accenture - Capital Projects Management Specialist

Accenture

Bengaluru, Karnataka, India (On-Site)
2 Months ago
TAG - Senior Designer

TAG

(Remote)
2 Months ago
505 Games - Global Brand Manager

505 Games

Japan (On-Site)
1 Year ago
Tesla - Senior Payroll Operations Specialist

Tesla

Berlin, Berlin, Germany (On-Site)
4 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Amsterdam, North Holland, Netherlands

Mattel Inc - Associate Manager, Licensing

Mattel Inc

Amstelveen, North Holland, Netherlands (On-Site)
2 Weeks ago
Tesla - Territory Manager, Energy Service, EMEA West

Tesla

North Holland, Netherlands (On-Site)
4 Months ago
Tesla - Mechatronics Engineering Internship

Tesla

North Brabant, Netherlands (On-Site)
4 Months ago
Tesla - HR Partner

Tesla

North Brabant, Netherlands (On-Site)
4 Months ago
miniclip - Game Designer

miniclip

Netherlands (On-Site)
2 Months ago
Newzoo - Financial Planning & Analysis Intern

Newzoo

Amsterdam, North Holland, Netherlands (Hybrid)
3 Weeks ago
extreme network - Virtual Account Executive

extreme network

Amsterdam, North Holland, Netherlands (Remote)
2 Months ago
Adyen - Web UI Brand Design

Adyen

Amsterdam, North Holland, Netherlands (On-Site)
1 Month ago
Tesla - Senior Technical Recruiter

Tesla

North Holland, Netherlands (On-Site)
4 Months ago
Team Liquid - Product Director

Team Liquid

Utrecht, Utrecht, Netherlands (Hybrid)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Category Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

About The Company

At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health.Together, we deliver better care for more people because we believe that every human matters.

Mount Pleasant, Pennsylvania, United States (On-Site)

Cambridge, Massachusetts, United States (On-Site)

Panama City, Panamá Province, Panama (On-Site)

Batam, Riau Islands, Indonesia (On-Site)

Bothell, Washington, United States (On-Site)

Cambridge, Massachusetts, United States (On-Site)

Bothell, Washington, United States (On-Site)

Plymouth, Minnesota, United States (On-Site)

View All Jobs

Get notified when new jobs are added by Philips

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug