Senior Manager - PR

2 Days ago • 10 Years +

About the job

Summary_{By Outscal}

The Upstox Story:

Upstox is one of India's leading Fin-Tech companies with a mission to simplify trading & investing to make it easily accessible to the masses. We aim to enable everyone, from new investors to seasoned traders, to invest across multiple categories with our state-of-the-art trade & investment platform and commission-free pricing. We offer numerous asset categories to invest in, like Stocks, IPOs, Mutual Funds, and more.

By focusing on our customers’ needs and equipping them with personalised yet powerful tools, we witnessed a steep growth of 800% in our customer base from 25 Thousand in 2017 to 2 Lakh in 2019. With 1500% growth in 2020, currently, over 10 million customers trust us with their investment decisions, thus setting us on the course to become an industry-leader in the country.

Our mission is simple - to break down the complexities of investing and make it more effortless, accessible, affordable, and easy for the masses to adopt. This key principle when infused with intuitive design and leading-edge technology will help us empower every Indian to take control of their investments.

RKSV Securities was founded by Ravi Kumar and Shrinivas Viswanath in 2009 and was soon graced by Kavitha Subramanian as the third co-founder in 2016. Backed by Ratan Tata, Upstox had raised $4 million in Series A funding in early 2016 that was led by Kalaari Capital. The Series B funding round scaled multifold and witnessed an investment of $25 million by US-based investment firm - Tiger Global Management in September 2019.

We have a team of highly skilled technology and finance professionals, and are currently looking for highly motivated field experts to be part of our high-energy team.

Here is what you need to know about this role:

Job Title: Senior Manager PR (Full-time)

Location: Mumbai

Job Description Summary:

- Develop monthly, quarterly, and annual communication narratives aligned with business objectives and target audience needs.

- Define and execute a roadmap for PR and corporate communication strategies, ensuring compliance with regulatory requirements in the finance/stock broking/insurance/MF/loan sectors.

- Clearly articulate the product, brand, and business vision for relevant target groups (TGs) to leverage multi-media platforms effectively.

- Lead media relations efforts across online and traditional media channels, fostering positive relationships and enhancing brand visibility.

- Develop thought leadership initiatives for all three founders, identifying strategic pillars and opportunities for industry influence.

- Design and implement an annual media strategy and execution plan, leveraging data-driven insights and market trends to optimize outreach efforts.

- Collaborate with cross-functional teams including marketing, legal, compliance, and product development to ensure cohesive communication strategies.

- Provide strategic counsel to senior leadership on communication matters, including crisis management and reputation protection.

Meet your team:

You will work in the Growth and Marketing team wherein you will be working at the newly set-up dynamic news desk that powers Upstox news website with latest and important information 24*7. You will also closely work with the Product and the Tech team.

Your way to impact:

Be self-driven / quick starter

Have an ownership mindset

Aggressively drive and deliver results

What do you need to bring?

- Bachelor's degree in Finance, Mass Media, or related field; Master's degree preferred.

- 10+ years of experience in strategic communication roles within the finance/fintech industry, with a focus on broking, AMCs, or exchanges.

- In-depth knowledge of regulatory frameworks governing finance, stock broking, insurance, mutual funds, and loans.

- Proven track record in strategic communication planning and execution, with a strong understanding of media relations across online and traditional platforms.

- Excellent analytical skills with the ability to interpret data and market trends to inform communication strategies.

- Experience in content creation within the finance domain is a plus.

- Strong interpersonal and leadership skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.

- Exceptional written and verbal communication skills, with a keen attention to detail.

- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities simultaneously

If you fit the above description, we would love to connect with you! APPLY NOW

Upstox is an Equal Opportunity Employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other characteristics.

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