Betsson is seeking a Senior PPC Specialist to join their team in Buenos Aires to drive growth across Latin America. This role involves planning, executing, and optimizing high-performing PPC campaigns across search, app, and video channels, targeting emerging and established markets. The specialist will create and manage innovative campaigns tailored to diverse audiences, contributing to the iGaming landscape in the region. Responsibilities include quarterly planning, PPC automation, script and bidding strategy implementation, data analysis for performance improvement, and collaborating with internal and external stakeholders, including Google Account Managers, SEO, and other biddable channels. The role also supports ASO, A/B testing, and CRO strategies.