Social Media Manager

10 Months ago • 4-6 Years • ₹3,60,000 LPA - ₹5,40,000 LPA
Social Media

Job Description

The Social Media Manager will develop and implement social media strategies to boost brand awareness, engagement, and lead generation. Responsibilities include managing social media accounts, creating engaging content (text, image, video), monitoring trends, engaging with followers, analyzing performance metrics, and running social media advertising campaigns (including PPC). The role requires strong communication, creative thinking, analytical skills, and experience with various social media platforms and algorithms. This is a mid-level position demanding 4-6 years of experience.
Must Have:
  • Social media strategy expertise
  • Content creation skills
  • Analytical skills & reporting
  • PPC campaign management
  • Social media platform knowledge

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About the job

Skills:
Social Media Strategy, Analytical Skills, Creative Content Creation, conceptualisation, visualisation, PPC campaign,

Company Overview

RD Group, a smart and technologically driven conglomerate of companies that provides simple solutions to establish complex connections. We are a leading provider of mobile accessories and solutions, catering to customers across India and internationally. Additionally, RD Group encompasses RD Foundation, a non-profit organization that provides free healthcare assistance to rural villages in Rajasthan.

Job Overview

We are seeking an experienced Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing social media strategies to enhance brand awareness, drive engagement, and generate leads. This is a mid-level position requiring 4 to 6 years of experience. The job location is Mumbai, Maharashtra, India. The employment type for this role is full-time.

Qualifications And Skills

  • Proven experience as a Social Media Manager or similar role
  • In-depth knowledge of social media platforms and their respective algorithms
  • Strong understanding of social media strategy and best practices
  • Excellent written and verbal communication skills
  • Creative thinking and ability to generate engaging content
  • Analytical skills to track and measure social media performance
  • Experience with social media advertising and PPC campaigns
  • Ability to work in a fast-paced environment and meet deadlines
  • Attention to detail and organizational skills
  • Ability to collaborate effectively with cross-functional teams

Roles And Responsibilities

  • Develop and implement social media strategies aligned with the company's goals and objectives
  • Manage and oversee all social media accounts and platforms
  • Create engaging and dynamic content for social media channels, including text, image, and video
  • Monitor social media trends, tools, and best practices and incorporate them into the social media strategy
  • Engage with followers, respond to comments and messages, and foster a positive online community
  • Analyze and report on social media metrics and performance, providing insights and recommendations for improvement
  • Collaborate with marketing and creative teams to develop and execute social media campaigns
  • Manage social media advertising campaigns, including PPC campaigns
  • Stay up-to-date with industry trends and new social media platforms and features


Desired Skills and Experience

Social Media Strategy, Analytical Skills, Creative Content Creation, conceptualisation, visualisation, PPC campaign

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