Sportsbook Operations Manager, Merchandising

3 Months ago • 4 Years + • Operations • $94,400 PA - $118,000 PA

Job Summary

Job Description

The Sportsbook Operations Manager, Merchandising will oversee the day-to-day strategy of the Online Sportsbook App homepage, enhancing user experience during exciting sports moments. Responsibilities include leading responses to major sporting events, coordinating efforts across teams (merchandising, social media, CRM), optimizing merchandising strategies, supervising a team, facilitating projects for compelling content, and leveraging sports knowledge to create timely and relevant content. The role requires close collaboration with marketing, product, and analytics stakeholders, making key decisions for site merchandising during live events. This is a critical role in shaping the user experience and driving engagement.
Must have:
  • 4+ years in online sports betting or consumer engagement
  • Flexible schedule (nights/weekends)
  • Team management experience
  • CRM & large-scale communication experience
  • Analytical mindset, testing & iteration
  • Proficiency in Excel, Google Suite, SQL
Good to have:
  • Bachelor's degree in Business, Economics, or Statistics
Perks:
  • Bonus
  • Equity
  • Benefits

Job Details

We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming.

Here, “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers.

The Crown Is Yours

As a Manager of Sportsbook Operations, you will oversee the day-to-day strategy of the Online Sportsbook App homepage, playing a pivotal role in shaping the user experience during the most exciting moments in sports. Collaborating with stakeholders across marketing, product, and analytics, you will guide your team to ensure seamless coordination between on-site updates and external communications, while serving as a key decision-maker for site merchandising during live sporting events. 

What you’ll do as a Sportsbook Operations Manager

  • Manage the day-to-day strategy of the Online Sportsbook App homepage, ensuring alignment with business objectives and enhancing the user experience.

  • Lead the response to major sporting moments by coordinating efforts across merchandising, social media, and CRM teams in real-time.

  • Develop a deep understanding of internal and external tools, using these insights to optimize merchandising strategies and drive engagement.

  • Supervise a small team, ensuring proper coverage both during and outside of regular business hours.

  • Facilitate projects aimed at delivering compelling content to users, aligning cross-functional teams to maximize engagement and meet business goals.

  • Foster a culture of growth by mentoring team members, sharing expertise, and encouraging continuous improvement and innovative problem-solving.

  • Leverage deep sports knowledge and strong instincts to identify and highlight key events, trends, and emerging stories in real-time, ensuring timely and relevant content creation.

 

What you’ll bring   

  • At least 4 years of experience in the online sports betting industry or a consumer engagement-focused role.

  • Willingness to work a flexible schedule, including nights and weekends, to align with the demands of the sports calendar and live events.

  • Bachelor’s degree in a related field, such as Business, Economics, or Statistics, is preferred.

  • At least 1 year of experience managing a high-performing team.

  • Demonstrated experience with CRM systems and tools, as well as managing large-scale customer communication initiatives.

  • Analytical mindset with dedication to continuous improvement through testing and iteration.

  • Advanced proficiency in Excel, Google Suite, and SQL.

#LI-SW1

Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

The US base salary range for this full-time position is 94,400.00 USD - 118,000.00 USD, plus bonus, equity, and benefits as applicable. Our salary ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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