Sr Brand Designer

About PhonePe Group:

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture

At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right environment for you is just one of the things we do. We empower people and trust them to do the right thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of the best minds in the country and executing on your dreams with purpose and speed, join us!

As a Sr. Brand Designer at PhonePe, you should -

Possess strong skills in brand design and creative storytelling.

Be able to adhere to brand guidelines.

Develop innovative and original concepts, designs and strategies, content, and ideas.

Be capable of ideating marketing campaigns (right from market research to understanding of TG, creation of key visuals, activation ideas, social media posts, TVC scripts/digital video scripts and stories that align with the company's marketing objectives, consistently) and generate proactive ideas.

Be able to independently lead a category.

Able to create presentation decks and present ideas to stakeholders with confidence.

Skillset:

• 4-5+ years of experience as a Brand/Graphic Designer or Sr Art Director.
• Degree/Diploma in Graphic Design/Visual Communication/Fine Arts/Commercial Art.
• Application of design principles, market research, and target audience analysis.
• Excellent communication and presentation skills to effectively articulate and justify creative decisions.
• Able to break down briefs, research on the category/product, come up with insights and create comms/creative content that resonates with the target audience.
• Understanding of basic user behavior, target audience and UX principles.
• Create innovative, cohesive and visually stunning artworks (brand identities, print collateral, outdoor advertising, digital assets)
• Work closely with cross-functional teams.
• Excellent collaboration, communication, and presentational skills to ensure effective translation of designs and all the decisions that shaped them, with stakeholders.
• Excellent knowledge of design principles related to colour, typography, grids and layout systems.
• Proficient in industry-standard design software (Adobe Creative Suite, Sketch, Figma is a must). Hands-on basic experience with prototyping tools like Figma for intra & inter design collaboration (Adobe Premier, Final Cut Pro, Blender 3d is a plus). Ensures upskilling on latest tech and softwares.
• Adept in handling final delivery material for Print and Digital as well as ATL and BTL comms.
• Up-to-date with industry trends, design best practices, and emerging creative technologies to continuously deliver innovative solutions.
  
  

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

• Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
• Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
• Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
• Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
• Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment
• Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy
  
  

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

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