Senior Consumer Insights Analyst

1 Month ago • 5 Years + • Data Analyst • $102,500 PA - $164,000 PA

Job Summary

Job Description

The Sr. Consumer Insights Analyst leads research from start to finish, including defining objectives, designing methodology, and creating data-driven recommendations. They are a key strategic partner, participating in strategy meetings and communicating insights effectively through storytelling and data visualization. Responsibilities include managing analytical projects, identifying research opportunities, contributing to business review presentations (including PDCA), and handling administrative tasks. The role requires strong analytical, problem-solving, communication, and project management skills.
Must have:
  • 5+ years related experience
  • Data synthesis & concise analysis
  • Quantitative & qualitative research
  • Relational databases & large datasets
  • Strong analytical & problem-solving skills
  • Excellent communication & presentation skills
  • Project management & multi-tasking
Good to have:
  • Experience with data visualization tools (Tableau)
  • Entertainment/technology industry knowledge
Perks:
  • Semi-annual performance bonus
  • Comprehensive benefits package (medical, dental, vision, 401k, PTO)

Job Details


Nintendo of America Inc.
   

About Nintendo of America: From the launch of the Nintendo Entertainment System™ more than 30 years ago, Nintendo’s mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo’s iconic and cherished franchises including Mario™, Donkey Kong™, The Legend of Zelda™, Metroid™, Animal Crossing™, Pikmin™ and Splatoon™ across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks.

  

Based in Redmond, Wash., Nintendo of America serves as headquarters for Nintendo’s operations in the Americas. We are an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information about Nintendo, please visit the company’s website at . 

  

DESCRIPTION OF DUTIES:
  • Lead consumer insights research from start to finish, including identifying and refining research objectives in partnership with key stakeholders, determining appropriate research design and methodology and developing actionable data-driven recommendations.
  • Key strategic partner in the development of campaigns, active participation in strategy development meetings, and producing key insights and strategic considerations.
  • Socialize consumer insights and actionable recommendations through storytelling (verbally and through data visualization) and effective communication of complex data.
  • Point person on analytical projects, which includes providing updates to key stakeholders and dissemination of research in cross-functional settings.
  • Proactively identify opportunities for consumer research and analysis to inform key business questions.
  • Contribute to the preparation of business review presentations, including PDCA (Plan, Do, Check, Act) on previous business initiatives, as well as forward-looking recommendations for growth of the business.
  • Manage procedural responsibilities such as uploading reports to insights research library, maintaining vendor/supplier relationships and administrative tasks related to project approvals.

SUMMARY OF REQUIREMENTS:

  • Five or more years of related experience.
  • Experience synthesizing data into insights and producing concise analyses.
  • Familiarity with a range of quantitative and qualitative custom research methodologies.
  • Familiarity with relational databases, ability to work with extremely large datasets.
  • Strong analytical and problem-solving skills.
  • Strong interpersonal and communication skills.
  • Strong project management skills with the ability to handle multiple projects simultaneously with tight deadlines in a high paced environment.
  • Experience with Microsoft Word, Excel, and PowerPoint.
  • Experience in working with data visualization tools such as Tableau, building interactive reporting, creating calculated KPIs or metrics preferred.
  • Familiarity with entertainment, technology and video game market, related products, and industry knowledge a plus.
  • Undergraduate degree in Business, Marketing, Statistics or a related field; or equivalent combination of education and experience

  
Applicants must be legally eligible to work in the United States to be considered. Visa sponsorship is not available for this role
   
This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for their division. This position is not open to fully remote status at this time.
    
 
This position includes a base salary range of $102,500 - $164,000 annually, potential for a semi-annual discretionary performance bonus, and a comprehensive benefits package that includes medical, dental, vision, 401(k), and paid time off. Please see our for more benefits information. 
   
#LI-Hybrid
  

JOB DATE: February 10, 2025

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About The Company

Nintendo's mission is to put smiles on the faces of everyone we touch. We do so by creating new surprises for people across the world to enjoy together. We've forged our own path since 1889, when we began making hanafuda playing cards in Kyoto, Japan. Today, we’re fortunate to be able to share our characters, ideas and worlds through the medium of video games and the entertainment industry.


Nintendo of America, established in 1980 and based in Redmond, Washington, is a wholly owned subsidiary of Nintendo Co., Ltd. We are committed to delivering best-in-class products and services to our customers and to investing in the well-being of our employees as part of the global Nintendo family.


For more information about Nintendo please visit www.nintendo.com.

Redmond, Washington, United States (Hybrid)

Redmond, Washington, United States (Hybrid)

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Redmond, Washington, United States (Hybrid)

Redmond, Washington, United States (Hybrid)

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