Senior Manager, Public Relations - Nordics

2 Weeks ago • All levels • Public Relations

Job Summary

Job Description

Netflix seeks a Sr. Manager of PR for its Nordics region, based in Stockholm. This leader will develop and execute comprehensive PR campaigns, manage a team of publicists, and build relationships with key stakeholders. Responsibilities include strategic leadership, campaign development, team coaching, collaboration with cross-functional teams, and budget management. Ideal candidates possess in-depth knowledge of the Nordic media landscape, strong communication skills, and experience in the entertainment industry. The role requires strong leadership, strategic thinking, and excellent communication skills.
Must have:
  • Strategic PR leadership
  • Team management & coaching
  • Campaign development & execution
  • Nordic media landscape expertise
  • Excellent communication skills
  • Entertainment industry experience

Job Details

Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

The Role

We’re looking for an ambitious and driven PR leader with a strong background in media and/or entertainment who shares a deep passion for storytelling. As part of our Nordics Marketing team, you will play a key role in shaping our PR strategy, leading a team of talented publicists - as well as taking on key initiatives and campaigns yourself. This role is based in Stockholm, reporting directly to the Marketing Director, Nordics.
 

Key Responsibilities include, but are not limited to:

  • Provide strategic leadership and big-picture thinking to elevate and promote Netflix’s earned presence in the Nordics.

  • Lead, coach, and develop our team of publicists, to ensure they thrive and can deliver their best work.

  • Development and execute comprehensive PR campaigns for a diverse set of audiences, driving positive conversations around our titles, creators and brand.

  • Collaborate with teams across Marketing, Product, Social, Events, Comms and Content to deliver impactful campaigns.

  • Build and maintain strong relationships with journalists, filmmakers, talent, talent representatives, and production partners.

  • Manage relationships with Nordic PR agencies.

  • Oversee PR budget management

About You:

  • Proven track record of driving impactful PR strategies and managing high-performing teams.

  • You possess in-depth knowledge of the Nordic- press and cultural landscape, as well as a good understanding of social media platforms and trends.

  • Results-oriented and an effective communicator, both written and verbal, in English and at least one Nordic language.

  • Ability to anticipate messaging needs, meet tight deadlines, and navigate fast-paced environments.

  • You’re solutions-oriented and love problem-solving, with the confidence to pitch and build relationships with key stakeholders.

  • You bring creativity, curiosity, and a willingness to take risks.

  • Passion for entertainment and storytelling, with a strong work ethic and attention to detail.

  • Experience from the entertainment industry and strong industry relationships are a plus.

is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

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About The Company

Netflix is one of the world's leading entertainment services with over 247 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

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