Staff Editor, Opinion Audience

2 Months ago • 5 Years + • $113,945 PA - $115,000 PA

Job Summary

Job Description

The Staff Editor, Opinion Audience will work on the audience team, which is fast-paced and dynamic. Responsibilities include representing the diversity of voices of Times Opinion on off-platform channels, optimizing homepage line-ups, writing and A/B testing headlines, tracking story performance, writing captions for social media, helping with newsletters, optimizing pieces for search, collaborating with teams on promotional assets, and contributing to the morning audience note. The role requires a commitment to journalistic independence and supporting the mission to seek the truth and help people understand the world. The candidate will report to the Director of Audience, Opinion.
Must have:
  • 5+ years of experience in a digital or daily publication
  • 1+ years experience in the audience space
Good to have:
  • Experience in audience strategy and headline framing
  • Experience with data analysis and sharing insights
  • Experience juggling tasks on tight deadlines
  • Excellent editorial judgment with a passion for news
  • Previous experience with A/B headline testing and social copy
  • Facility with novel formats
  • A devotion to accuracy and verification

Job Details

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. 

The New York Times Opinion department is looking for a Staff Editor to work on the audience team. The job is fast-paced, ever-changing and suited to an energetic, organized and creative person who is passionate about journalism in all its forms. You must be willing to work a flexible schedule, including some nights, weekends and holidays.

This is a hybrid position based in New York City and includes regular attendance in the office each week per your departmental guidance.

Responsibilities:

  • Represent the diversity of voices of Times Opinion on all of our off-platform channels, exhibiting excellent judgment and audience-sensitive framing
  • Help optimize homepage line-ups based on editorial judgment, breaking news, analytics, department priorities and diversity of viewpoints 
  • Write and A/B test headlines 
  • Track on and off-platform success through story performance analytics, engagement rates and other metrics
  • Write captions and post on our off-platform channels, including Facebook, Instagram, TikTok, Reddit, WhatsApp, Bluesky, X and Threads
  • Occasionally help with the curation, production and editing of newsletters
  • Optimize individual pieces for search, including advising on SEO headlines and URLs
  • Work with editors on display copy and best practices for search and social channels, including framing pieces for specific audiences
  • Craft and pitch copy for push notifications and email alerts
  • Collaborate with our video, audio, design and graphics teams on creating promotional assets for multiple platforms
  • Contribute to the department’s morning audience note
  • Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.
  • You will report to the Director of Audience, Opinion

Basic Qualifications:

  • 5+ years of experience in a digital or daily publication
  • 1+ years experience working in the audience space

Preferred Qualifications:

  • Experience in audience strategy, headline framing, packaging, writing display copy
  • Experience with data analysis and sharing applicable insights with partners
  • Experience juggling myriad tasks on tight deadlines while maintaining a high level of organizational skills
  • Excellent editorial judgment with a passion for news, The Times and its journalistic mission
  • Previous experience with A/B headline testing, writing social copy and programming a homepage
  • Facility with novel formats, such as quizzes, focus groups and roundtables
  • A devotion to the highest standards of accuracy and verification

This position is represented by the NewsGuild of NY.

REQ-018070

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About The Company

At The Times, our mission is to seek the truth and help people understand the world. Having a diverse staff with a broad range of backgrounds and experiences is vital to ensuring we cover the world fully and fairly and offering products that have a wide appeal. Our vision is to become the essential subscription for every curious person seeking to understand and engage with the world. This work is supported by our journalists and a range of dedicated individuals, from data scientists to marketers, designers, engineers and more.

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