Trainee, Growth Marketing

4 Months ago • Upto 1 Years • Marketing

Job Summary

Job Description

This internship supports the Japan Growth Marketing team's efforts to increase Disney+ subscribers and retention. Responsibilities include project managing creative assets for marketing channels, identifying subscriber growth opportunities, analyzing competitor activities, executing lifecycle marketing campaigns, and supporting reporting. The role offers firsthand experience impacting Disney+'s Japanese business and involves creative project management, market analysis, and campaign support. This is a part-time internship, requiring availability on Tuesdays, Wednesdays, and Thursdays.
Must have:
  • University enrollment
  • 20 hours/week availability
  • Entertainment business interest
  • Confidentiality agreement
  • No unauthorized online information sharing
  • Japanese (native) and English
  • Project management support
  • Market analysis & competitor research
  • Campaign execution & reporting

Job Details

Job Summary:

ウォルト・ディズニー・ジャパン株式会社について

ザ・ウォルト・ディズニー・カンパニー(米国本社)は、1959年に現地日本法人を設立し、日本市場に本格参入しました。2000年4月に日本国内の複数の関連子会社を統合、2002年8月にウォルト・ディズニー・ジャパン株式会社に社名変更し、ディズニーのビジネスを日本で管轄しています。スタジオ・モーションピクチャーズ、メディア、ダイレクト・トゥー・コンシューマ動画配信サービス、コンシューマ・プロダクツ、ディズニー・ストア、ゲーム、パーク&リゾートなど幅広いビジネスで相互に"シナジー"(相乗効果)を高めながら、多角的に事業を展開しています。

応募資格:

  • 大学、大学院に在学中の方 
  • 週20時間以内でインターンシップに参加できる方
  • エンターテイメントビジネスに興味、関心がある方
  • 実習を通じて得た機密情報に対して守秘義務を守れる方
  • 当インターンシッププログラムの内容を、無断でインターネットその他(Facebook, Twitter等)を通じて、不特定多数の第三者に対して情報提供しないことに同意頂ける方
  • 毎週火・水・木曜日に出勤できる方
  • 言語:日本語(母国語レベル)、英語

 

Summary:

This role will support key initiatives for the wider JP Growth Marketing team. The JP Growth Marketing team is responsible for (a) driving new subscriber growth for Disney+ in Japan, and (b) retaining subscribers on the platform. This intern will provide support across multiple Growth Marketing initiatives, giving them first-hand experience in impacting the Disney+ business in Japan.

Responsibilities:

  • Creative Project Management: Support in project management of creative being made to use across marketing channels
  • Identify opportunities for new subscriber growth via both new and existing channels
  • Analysis of VOD competitor activities
  • Support the execution of lifecycle marketing activity
  • Support benefit campaign delivery
  • Support lifecycle reporting

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From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

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